The 29 best contouring powder brands
Physicians Formula, ELF and Laura Geller lead our ranking of 29 contouring powder brands. Compare what each brand makes, visit its official site, or shop it online.
Contouring Powder brands, ranked
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1
Physicians Formula
Plant butters such as murumuru feature in Butter Glow bronzer and its Highlight & Contour palettes.
Top products: Butter Glow Bronzing Serum· Highlight & Contour Palette
Website: physiciansformula.com |Brands like Physicians Formula
Popularity 10.0/10
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2
ELF
Budget drugstore pick with pressed bronzers and contour kits, usually far cheaper than department-store palettes.
Top products: Sunkissed Bronzer
Website: elfcosmetics.com |Brands like ELF
Popularity 7.8/10
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3
Laura Geller
Baked powder specialist whose Blush-n-Bronze and Hi-Def Duo palettes give a soft, sculpted finish.
Top products: Baked Blush-n-Bronze· Hi-Def Duo Bronzer Contour Palette
Website: laurageller.com |Brands like Laura Geller
Popularity 6.9/10
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4
Too Faced
Chocolate Soleil is a long-wearing matte bronzer, popular for deeper contouring on warm skin tones.
Top products: Chocolate Soleil Longwear Matte Bronzer
Website: toofaced.com |Brands like Too Faced
Popularity 6.7/10
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5
wet n wild
Megaglo contour palettes and bronzing powders in a wide spread of shades, from light to deep.
Website: wetnwildbeauty.com |Brands like wet n wild
Popularity 6.4/10
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6
M·A·C
Professional-grade bronzers and sculpting shades sold in counter-style packaging for studio and everyday use.
Website: maccosmetics.com |Brands like M·A·C
Popularity 6.3/10
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7
Mary Kay
Direct-selling brand offering matte bronzers and contour shades, often bought through a consultant rather than in stores.
Website: marykay.com |Brands like Mary Kay
Popularity 6.0/10
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8
Makeup Revolution
Three-shade contour trios that pair a matte bronze with a cool highlight for quick sculpting.
Top products: London Face Powder Contour Palette· Trio Contour Palette
Website: revolutionbeauty.com |Brands like Makeup Revolution
Popularity 5.6/10
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9
NARS
Laguna Bronzing Powder is the signature talc-free bronzer, with a warm, sun-kissed finish.
Top products: Laguna Bronzing Powder
Website: narscosmetics.com |Brands like NARS
Popularity 5.5/10
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10
Bobbi Brown
Sculpt and Glow palettes pair blush, contour and highlighter for a polished, natural look.
Top products: Sculpt & Glow Palette
Website: bobbibrowncosmetics.com |Brands like Bobbi Brown
Popularity 5.1/10
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11
COVERGIRL
Cheek contour kits that pair a blush, bronzer and highlighter in one compact for on-the-go touch-ups.
Website: covergirl.com |Brands like COVERGIRL
Popularity 4.9/10
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12
NYX
Creamy contour sticks and highlighter palettes that are vegan and cruelty-free, with a bold editorial edge.
Top products: Wonder Stick
Website: nyxcosmetics.com |Brands like NYX
Popularity 4.9/10
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13
Maybelline New York
Widely stocked, with City Bronzer and Master Contour duo sticks that are easy to find and affordable.
Top products: City Bronzer and Contour Powder· Facestudio Master Contour V-Shape Duo Stick
Website: maybelline.com |Brands like Maybelline New York
Popularity 4.8/10
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14
Milk Makeup
Vegan Bionic Bronzer comes in cream and powder finishes, with playful shade names like Time Travel.
Top products: Bionic Bronzer
Website: milkmakeup.com |Brands like Milk Makeup
Popularity 4.7/10
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15
Laura Mercier
Higher-priced option whose Matte Radiance Baked Powder gives a satin, blendable bronze.
Top products: Matte Radiance Baked Powder
Website: lauramercier.com |Brands like Laura Mercier
Popularity 4.5/10
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16
Anastasia Beverly Hills
Anastasia Beverly Hills offers unique, great-performance products that encourage a healthy lifestyle, influenced by the ancient Greek notion of balance. Each product is designed with beauty fans in mind, from their skincare line to groundbreaking makeup brushes and equipment. Anastasia...
Website: anastasiabeverlyhills.com |Brands like Anastasia Beverly Hills
Popularity 4.4/10
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17
Fenty Beauty
Witnessing a lack in the makeup products market for people of color, Fenty Beauty was born. The brand focuses on providing full-coverage and healthy makeup while practicing inclusivity. From the darkest skin tone to the lightest, the company offers premium-quality...
Website: fentybeauty.com |Brands like Fenty Beauty
Popularity 4.3/10
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18
Rimmel
Rimmel London, one of the most renowned cosmetics brands, continues its legacy of inspiring people to bold self-expression through its products. Get the trendy jazzy look you desire using Rimmel London’s long-lasting make-up! Can’t find the right shade of foundation?...
Website: rimmellondon.com |Brands like Rimmel
Popularity 4.2/10
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19
tarte
Vegan, cruelty-free and paraben-free formulas define Tarte's makeup line. The brand says its products are made without silicone, phthalates and mineral oil, and it uses clean, skin-friendly ingredients. Its face makeup is designed to apply smoothly and stay set through...
Website: tartecosmetics.com |Brands like tarte
Popularity 4.2/10
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20
OFRA
OFRA's makeup line is built around highlighter palettes, bronzers and setting powders, with eye, lip and face products alongside. The brand states its items are vegan and cruelty-free. Its skincare serums and creams are offered as part of the same...
Website: ofracosmetics.com |Brands like OFRA
Popularity 4.1/10
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21
bareMinerals
Bare Minerals is a widely known and loved cosmetic brand that makes clean makeup products to enhance the beauty of people. Their makeup is made from quality ingredients and does not harm the skin. The company is also cruelty-free, and...
Website: bareminerals.com |Brands like bareMinerals
Popularity 4.1/10
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22
Iconic London
100% Cruelty Free · Vegan Makeup Brushes · Trend-Led Makeup
Website: us.iconiclondoninc.com |Brands like Iconic London
Popularity 3.7/10
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23
Smashbox
Smashbox cosmetic products were designed to inspire and let you experiment with your distinctive style. Every product they make starts with an idea scribbled on a cocktail napkin in their Photo Studio or on set with a famous client. Professional...
Website: smashbox.com |Brands like Smashbox
Popularity 3.7/10
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24
Hourglass
Makeup lovers who want a polished, glowing complexion turn to Hourglass Cosmetics for face makeup, foundation and brushes. Its Vanish Airbrush range and Ambient Lighting Finishing Powder offer soft-focus, weightless wear, and the formulas are vegan and talc-free. Hourglass also...
Website: hourglasscosmetics.com |Brands like Hourglass
Popularity 3.7/10
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25
Pat McGrath
Pat McGrath offers lipsticks, face makeup and dramatic eye and lip products. Choices run from bold colors to glitter finishes and deep black shades. Shoppers can mix and match across the lineup.
Website: patmcgrath.com |Brands like Pat McGrath
Popularity 3.5/10
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26
Revlon
Revlon grew from a nail enamel company into a color cosmetics brand. Its lipsticks, face makeup and eyeshadows come in many shades for everyday wear and special occasions. The brand's roots in bold, classic reds still shape much of its...
Website: revlon.com |Brands like Revlon
Popularity 3.5/10
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27
L.A. COLORS
L. A COLORS brings a pop of color into the dull and monotonous life. It is a cosmetics brand that plays with bright pigments. They are committed to providing their customers with a broad color palette and not only the...
Website: lacolors.com |Brands like L.A. COLORS
Popularity 3.4/10
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28
Guerlain
Guerlain's objective is to instill a Culture of Beauty through emulating the art of living. Guerlain has inspired many with its hand-crafted masterpieces that are expressions of joie de vivre, offering an unparalleled selection of scents, cosmetics, and skincare items....
Website: guerlain.com |Brands like Guerlain
Popularity 3.4/10
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29
Profusion
Profusion makes eyeshadow, eyeliner and glitter shades, and its makeup kits and sets cover many looks. The brand states that its cosmetics are tested cruelty-free and are meant for all skin types. Profusion has also released a Mean Girls Burn...
Website: profusioncosmetics.com |Brands like Profusion
Popularity 3.2/10
Official websites and social accounts
| Brand | Website | X / Twitter | YouTube | ||
|---|---|---|---|---|---|
| Physicians Formula | physiciansformula.com | /PhysiciansFormula | physiciansformula | @PFCosmetics | pfcosmetics |
| ELF | elfcosmetics.com | – | – | @elfcosmetics | – |
| Laura Geller | laurageller.com | /LauraGellerBeauty | lauragellerbeauty | – | LauraGellerUS |
| Too Faced | toofaced.com | /toofaced | toofaced | @TooFaced | toofacedcosmetics |
| wet n wild | wetnwildbeauty.com | /wetnwildcosmetics | wetnwildbeauty | @@wetnwildbeauty | wetnwildbeauty |
| M·A·C | maccosmetics.com | /MACcosmetics | maccosmetics | @MACcosmetics | MACcosmetics |
| Mary Kay | marykay.com | /MaryKay | marykayus | @MaryKay | – |
| Makeup Revolution | revolutionbeauty.com | /makeuprevolution | makeuprevolution | – | makeuprevolution1 |
| NARS | narscosmetics.com | /narscosmetics | narsissist | @narscosmetics | NARSMEDIA |
| Bobbi Brown | bobbibrowncosmetics.com | /BobbiBrown | BobbiBrown | @BobbiBrown | – |
