The 28 best face tan brands
Bondi Sands, Jergens and Vita Liberata lead our ranking of 28 face tan brands. Compare what each brand makes, visit its official site, or shop it online.
Face Tan brands, ranked
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1
Bondi Sands
Australian self-tan range spanning foams, gradual lotions and face mists, with shades from light to dark.
Top products: Self Tanning Foam· Gradual Tanning Lotion· Technocolor Self Tanning Face Serum
Website: bondisands.com |Brands like Bondi Sands
Popularity 10.0/10
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2
Jergens
Drugstore self-tanner line whose Natural Glow instant bronzing moisturiser is an easy first purchase.
Top products: Natural Glow Instant Sunless Tanning Moisturizer
Website: jergens.com |Brands like Jergens
Popularity 5.3/10
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3
Vita Liberata
Heavenly Elixir, a self-tanning lotion whose colour develops over several hours, is the line's signature product.
Website: vitaliberata.com |Brands like Vita Liberata
Popularity 4.1/10
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4
Beauty by Earth
Vegan, organic self-tanners in lotion and drop form, a gentler choice for sensitive skin.
Top products: Self Tanner Body Lotion· Self Tanning Drops
Website: beautybyearth.com |Brands like Beauty by Earth
Popularity 4.0/10
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5
TanTowel
Pre-moistened tanning towels that apply colour evenly without a mitt or messy hands.
Website: tantowel.com |Brands like TanTowel
Popularity 3.7/10
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6
COOLA
Organic sunless tan serums and firming lotions, with tropical scents like Piña Colada.
Top products: Sunless Tan Face Serum· Organic Sunless Tan Firming Lotion
Website: coola.com |Brands like COOLA
Popularity 2.8/10
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7
Sun Laboratories
Family-run sunless tanning lotions aimed at building colour gradually, without sunburn risk.
Website: sunlabsonline.com |Brands like Sun Laboratories
Popularity 2.7/10
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8
Tan Physics
Colour-correcting tanning lotion in 8 fl oz bottles, favoured for a natural-looking result.
Top products: True Color Sunless Self Tanner
Website: tanphysics.com |Brands like Tan Physics
Popularity 2.7/10
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9
Clarins
Premium French skincare whose self-tanning milk includes fig extract for face and body use.
Top products: Self Tanning Milk Lotion
Website: clarinsusa.com |Brands like Clarins
Popularity 2.6/10
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10
Sally Hansen
Leg makeup for a quick, temporary tanned look that lasts until the next wash.
Website: sallyhansen.com |Brands like Sally Hansen
Popularity 2.5/10
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11
Norvell
Spray-tan equipment maker whose self-tan lotions and face mists come in gradual and express shades.
Top products: Venetian Self-Tan Face Mist· VIVID Boost Self-Tan Lotion
Website: norvelltanning.com |Brands like Norvell
Popularity 2.5/10
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12
Nuskin
Anti-ageing company whose Sunright InstaGlow gel adds a streak-free tan alongside skincare.
Top products: Sunright INSTAGLOW Self Tanning Gel
Website: nuskin.com |Brands like Nuskin
Popularity 2.4/10
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13
James Read
Developed by a celebrity spray-tan artist, with mousses and drops built for a natural finish.
Website: jamesreadtan.com |Brands like James Read
Popularity 2.4/10
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14
Loving Tan
Dark-shade specialist with tanning mousses and face serums for deep colour and quick development.
Top products: Purest Tanning Mousse· Deluxe Face Tan· Purest Face Tanning Serum
Website: us.lovingtan.com |Brands like Loving Tan
Popularity 2.2/10
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15
St. Moriz
St. Moriz is a vegan-friendly cosmetic products brand. Established in 2008, the brand strives to provide high-quality self-tanning products for women who love a natural sun-tan look. After 14 years, the brand continues to offer consistent product offerings at affordable...
Website: stmoriz.com |Brands like St. Moriz
Popularity 2.1/10
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16
Dr. Dennis Gross
Dr. Dennis Gross Skincare is a New York-based cosmetic company that manufactures products for healthy, glowing skin. It was established by Dr. Dennis Gross, a renowned dermatologist cum cancer researcher, in the year 2000. Started as an idea to promote...
Website: drdennisgross.com |Brands like Dr. Dennis Gross
Popularity 1.7/10
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17
Neutrogena
Neutrogena produces face and body skincare, including its Hydro Boost gel moisturizer, face cleansers and face sunscreens. The brand is widely recognized for formulas designed for different skin types. Its products are developed to be used as part of a...
Website: neutrogena.com |Brands like Neutrogena
Popularity 1.7/10
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18
tarte
Vegan, cruelty-free and paraben-free formulas define Tarte's makeup line. The brand says its products are made without silicone, phthalates and mineral oil, and it uses clean, skin-friendly ingredients. Its face makeup is designed to apply smoothly and stay set through...
Website: tartecosmetics.com |Brands like tarte
Popularity 1.6/10
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19
Carroten
At Carroten, you can protect yourself from the harmful rays of the sun, as well as find safe products for tanning that are effective and safe to use. As a company with a rich history spanning over three and a...
Website: carroten.com |Brands like Carroten
Popularity 1.6/10
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20
Kate Somerville
Kate Somerville started this brand with the same name as hers to help people all around the world achieve their beauty goals. It began as a small clinic in the center of Hollywood where she offered cosmetics perfectly suited to...
Website: katesomerville.com |Brands like Kate Somerville
Popularity 1.6/10
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21
Mine Tan
Considered the global self-tanning powerhouse, Mine Tan is a brand that offers self-tanning foam and sprays to get that natural-looking tan. Mine Tan believes that tan should be unique to every person and thus helps you find the right shade...
Website: minetanbodyskin.com |Brands like Mine Tan
Popularity 1.5/10
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22
KORRES
The Greek natural cosmetics brand KORRES builds its range on plant extracts and essential oils. Its range includes shea butter products, moisturizing lotions and foam and face cleansers. Each formula is tested by dermatologists before it goes on sale. Plant...
Website: korres.com |Brands like KORRES
Popularity 1.5/10
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23
Australian Gold
Australian Gold sells tanning lotion, face sunscreen, and mineral and gel sunscreens. Its formulas aim to be gentle on skin, and some products use native Australian ingredients in their formulas.
Website: australiangold.com |Brands like Australian Gold
Popularity 1.5/10
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24
Palmer’s
You have an inventive blend of all-natural Palmer's components at your disposal, which are crucial for the health and wellbeing of your skin and hair. They have been a reputable brand in skincare for more than 135 years, and their...
Website: palmers.com |Brands like Palmer’s
Popularity 1.4/10
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25
Kopari
Kopari Beauty based in San Deigo is a conscious vegan, cruelty-free, and sustainable beauty brand. All the skincare and body care products they offer, are made of 100% organic coconut. Based out of a sunny city, where protection against the...
Website: koparibeauty.com |Brands like Kopari
Popularity 1.4/10
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26
Banana Boat
Banana Boat started in 1976 on a beach in Miami. Its idea developed when the founder saw that all the available sunscreens were greasy and medicinal. Since then, he made it his objective to create a sunscreen that would give...
Website: bananaboat.com |Brands like Banana Boat
Popularity 1.3/10
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27
Fake Bake
If bronze is your happy color, Fake Bake is here to make you most joyful. Fake Bake is here to give you that natural-glowing bronze look throughout the entire year. It offers easy-to-use self-tanning products to provide you with that...
Website: fakebake.com |Brands like Fake Bake
Popularity 1.1/10
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28
Mary Kay
Mary Kay has been empowering women in the business world for a long time. It is an iconic brand that is not made in a day. Mary Kay has been operating successfully for over 50 years. 1963 was the year...
Website: marykay.com |Brands like Mary Kay
Popularity 1.1/10
Official websites and social accounts
| Brand | Website | X / Twitter | YouTube | ||
|---|---|---|---|---|---|
| Bondi Sands | bondisands.com | /BondiSandsNA | bondisands | @bondisands | – |
| Jergens | jergens.com | /jergensUS | jergensus | – | – |
| Vita Liberata | vitaliberata.com | /Vita-Liberata | p | @vitaliberata | – |
| Beauty by Earth | beautybyearth.com | /beautybyearth | beautybyearth | @BeautyByEarth | beautybyearthyt |
| TanTowel | tantowel.com | /tantowel | tantowel | @tantowel | – |
| COOLA | coola.com | /COOLA | COOLA | @COOLA | – |
| Sun Laboratories | sunlabsonline.com | /sunlabstan | sunlaboratories | – | – |
| Tan Physics | tanphysics.com | – | – | – | – |
| Clarins | clarinsusa.com | /ClarinsUS | clarinsusa | @clarinsusa | Clarins US |
| Sally Hansen | sallyhansen.com | /sallybeauty | sallybeauty | @sallybeauty | – |
