Joico LumiShine is a revolutionary technology that locks in color, provides long-lasting shine, and protects against frizz. It's the new standard for healthy-looking hair. This revolutionary solution provides incredible brightness and excellent color from root to tip. It nourishes each strand of hair with a mix of six ultra-effective technologies: BioAMPTM (a stimulating protein blend), IntraplexTM (a mineral and antioxidant blend), ProPlexTM (a wheat protein strengthening blend), AmphiplexTM, LumiPlexTM, and LuminoPlexTM (a combination of amino acids).

Top Joico Alternatives and Similar Brands

The most popular brands similar to Joico Includes Redken, RUSK, Davines, JOHN FRIEDA, L’ANZA, Matrix Biolage, Keratin Complex, Keune, Sexy Hair, Biolage among many others.



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The American haircare brand, Redken, was founded in 1960, with the name being a portmanteau of the founders Jheri Redding...



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RUSK is a firm that provides hair art. They have a large selection of Shampoos and Conditioners for various target...



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Davines products result from a unique synthesis between nature and technology, carefully selected ingredients, and environmentally friendly formulae. A unique...



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The company JOHN FRIEDA sells the best quality hair care products and is dedicated to giving its clients the most...



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L'anza creates a perfect hair care package for everyone. They are designed to fully herbs and strong actives aid in...


Matrix Biolage

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Matrix haircare is a hair care and styling expert who sells a multitude of products such as hair lightening creams,...


Keratin Complex

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Keratin Complex is a firm that promotes hair care. Keratin Complex equips tomorrow's stylists with knowledge, bravery, and tools. Keratin...



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Keune is a haircare company that specializes in professional hair products. They only make high-quality goods and give training to...


Sexy Hair

Sexy Hair, a cosmetic company, creates and sells the best hair care line globally. Their essential task is to provide...



Biolage is a global pioneer in professional haircare, taking high-performance and professional-quality products inspired by botanicals to new heights, and...



Fudge isn't your typical haircare brand. It's a movement, a way of life, and a lifestyle. They don't just create...



Aveda offers advanced options for hair care and style requirements using science derived from plants. Their selection of products is...



Kevin Murphy was founded on the same principles as KEVIN skincare. MURPHY goods are lightweight and built to last. KEVIN...



Women's hair care and style products from Pantene are among the best in the world. They invented many of the...



Pravana offers premium quality hair products to professionals worldwide. Their hair color and hair care products are curated from the...

Frequently Asked Questions

Where is Joico from? How big the company is?

The Joico is Culver City, California, United States based brand launched in 1975. The 47 old Cosmetics firm having estimated 50 to 200 staff as of today working with them.

Between "Joico", "L’ANZA" and "Sexy Hair" Which one is the most recommended "Hair Colour" company?

L’ANZA is very well known between mentioned brands mostly due to its higher brand visibility on the Internet. The company is also featured on nearly 52 different brand topics here on our site.

What are different website alternative to

Certain sites identical to for buying Hair Colour products are,,, and

What are various similar companies like "Joico"?

Some top similar brands to "Joico" are "Redken, RUSK, Biolage, Aveda and Pravana in random order.

Are Keune and Aveda related to companies like "Joico"?

Yes! Joico is comparable to Keune and Aveda. These are leading Hair Colour brands.

How is 'Joico' very popular compared to similar companies like Davines, JOHN FRIEDA and Aveda?

The Reason is 'Joico' is the highly inquisitive company on the Internet within all of the mentioned companies. Furthermore, it is included among nearly 52 different lists such as Hair Colour, Hair Colour Brown and Color Shampoo here on