The 23 best korean beauty brands

  • 23 brands ranked
  • Ranked by brand visibility

Tony Moly, COSRX and Mediheal lead our ranking of 23 korean beauty brands. Compare what each brand makes, visit its official site, or shop it online.

Korean Beauty brands, ranked

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  1. 1

    Tony Moly

    Tony Moly, a Korean cosmetics company, has a global following. Tony Moly has become a trendsetter in the cosmetics market, with thousands of products never seen before. Their goal is to deliver the best K-Beauty products that promote healthy, beautiful skin and makeup. Their best-selling snail line is among their many skincare and beauty products based on a thorough understanding of the skin. TONY MOLY's advanced technology creates one-of-a-kind textures, colors, and smells to meet your requirements.

    Popularity 10.0/10

  2. 2

    COSRX

    COSRX is a Korean cosmetics company that offers premium-quality skincare, makeup, and body care products. Their products are made with the most significant natural components and are underpinned by a scientific concept of generating healthy and clean cosmetics. The products are made to cure your skin issue with concentrated active ingredients to provide clear and healthy skin. Experts created the COSRX collection of products with the current K-Beauty customer in mind - individuals who seek fast, noticeable results with minimal trouble.

    Popularity 9.6/10

  3. 3

    Mediheal

    Mediheal is a skincare brand specializing in the manufacture of sheet masks. They offer the best quality cosmetics and facial masks to make your skin look younger, brighter, and healthier. Their solutions are built on advanced technology that penetrates your skin deeply with specialized components and uses innovative formulations that give your skin extreme moisture and shine. They always work hard to offer premium products that meet their customers' needs and budgets since they think all clients are equally valuable.

    Popularity 7.5/10

  4. 4

    3M

    The five founders of 3M had a straightforward goal: mining corundum, a mineral used for making sandpapers and grinding wheels of premium quality. However, they assumed corundum was anorthosite, a common low-grade mineral. However, this did not deter the founders. It was then they realized the importance of innovation, which forms the baseline of 3M. The brand then used different materials to create novel products.

    Popularity 6.3/10

  5. 5

    The Face Shop

    The Face Shop is a cosmetic brand that offers greater cosmetics made with natural materials so that everyone may enjoy nature's beauty. Skincare, cosmetics, body care, and hair care products for individuals, from youth to grownups, are part of The Face Shop's vast product catalog. With over 21 years of expertise, they are dedicated to providing quality and cost-effective skin care products and services that assist their consumers in maintaining a healthy and young appearance. Their goods adhere to worldwide consumer product testing norms.

    Popularity 5.3/10

  6. 6

    The Skin House

    The changes faced by human skin due to frequent weather changes, rapid growth in pollution, or exposure to harmful chemicals are contrasting for different skin types. The Skin House is acknowledged to impart clinically tested products that cater to various requirements and ailments of the epidermis, especially sensitive and dry skin. The South Korean brand is known in the cosmetic industry for manufacturing goods with unrefined, raw, and biotic ingredients for the active, healthy, and alluring dermis.

    Popularity 5.3/10

  7. 7

    Innisfree

    The Innisfree brand sells various skin care items, including face, body, and cosmetics. For the creation of superior products suitable for all skin types, the company lays a strong emphasis on natural ingredients. The business also engages in several initiatives to enhance people's lives via nature. Innisfree sells only the best natural ingredients that have been meticulously chosen from around the world for use in everything from skincare to cosmetics to body care and hair care. Innisfree has been committed to creating skin treatments with nature as a guiding philosophy since its founding in 2000.

    Popularity 4.9/10

  8. 8

    Skin Food

    Products that are designed for different skin types and skin concerns are carefully chosen here. Skinfood has solutions for all kinds of skin and hair problems. Skinfood organizes goods by their primary function or use to make it easier to find what you need. There is no better place to choose from when building their product line than nature itself, which effortlessly generates harmony in all of its abundance.

    Popularity 4.9/10

  9. 9

    Elizavecca

    Targeting a demographic comprised mostly of young women and teenage girls, Eliza Vecca is a wildly popular Russian skincare and cosmetics brand. Its product offerings include facial care, body care, and makeup. They also have separate lines dedicated to resolving...

    Popularity 4.9/10

  10. 10

    Etude House

    Etude was taking roots back in 1985. Etude has gained a lot of experience over the years and continues to grow. The joy of playing with the different colors and making discoveries about your beauty is undescribable. Etude is for...

    Popularity 4.5/10

  11. 11

    Missha

    For over 20 years, Missha has been a dependable brand in skincare and cosmetics. They offer great-end, creative cosmetics at reasonable costs. Through their official websites, eBay shops, and a small number of approved retailers, their items are available in...

    Popularity 4.0/10

  12. 12

    Dr. Jart+

    Dr. Jart+, a cosmetic company, offers the best beauty and skincare products on its website. Ceramidin eye cream hydrates smooth and brightens the sensitive under-eye region, making it the finest eye treatment for dry, dull, or tired eyes. Their eye...

    Popularity 4.0/10

  13. 13

    SNP

    SCIENCE (Prioritize the Skin of Clients) SNP delivers solutions to bring out our clients' best beautiful and clean skin, based on our skin experts' ongoing research & innovation. SNP Natural (Safe & Verified Effective Ingredients) leverages the natural ability of...

    Popularity 3.5/10

  14. 14

    Laneige

    Laniege was founded over 25 years ago. They are known as true hydration experts. This is the perfect spot for people looking for a hydrating solution for their skin. Laniege claims that the secret to great skin is hydration, and...

    Popularity 3.5/10

  15. 15

    Nature Republic

    Do you often confine yourself from makeup to preserve your skin cells and natural glow? Do you only trust natural remedies for skincare? Then your destination needs to be the Nature Republic, which extends beauty products derived from the pristine...

    Popularity 2.8/10

  16. 16

    Purederm

    Skincare is as important as taking a bath daily. To help you keep your skin healthy and glowing, Purederm brings you revolutionary skincare products. From cleansers, masks, and body scrubs, the company creates skin-friendly products that are free from irritants...

    Popularity 2.8/10

  17. 17

    Hera

    Hera was established more than 20 years ago in Los Angeles. They opened their doors to the world in 2000 and have been working to bring modern and trendy clothes to women in fashion. Hera is a wholesale company for...

    Popularity 2.0/10

  18. 18

    Holika Holika

    Holika Holika is a Korean online store for cosmetics. It has authentic products, fast delivery, and free delivery (on orders over 119€) services. The products collection on the site is a comprehensive and varied one, with a long list of...

    Popularity 2.0/10

  19. 19

    the SAEM

    SAEM is a wide-ranging store for cosmetics, lifestyle items, cooking utensils, storage containers, airtight containers, and kitchen applications. Their embellishing collection caters to all cosmetics demands, cleaning, beautifying, adding to attractiveness, improving skin appearance, and relieving skin disorders. They do...

    Popularity 2.0/10

  20. 20

    Black Pearl

    Black Pearl is a cosmetic manufacturer in California that produces all-natural, preservative-free, and organic products. They are a material science-focused company that has been creating high-end cosmetics for years. They are a company dedicated to manufacturing, packaging, and bringing new...

    Popularity 2.0/10

  21. 21

    The History of Whoo

    Whoo is a Korean cosmetics company. Whoo contributes to the integration of current science with forceful eastern remedies. Whoo's goal is to create luxurious skincare items with extraordinarily smooth, precise, and shining skin. They produce this skincare using premium components...

    Popularity 2.0/10

  22. 22

    Sulwhasoo

    The essence of health and happiness could be felt by holding the finger of our ancestors for their remedies and beliefs. Inspired by Korean traditional philosophy, Sulwhasoo extends skincare productions with its special anti-aging serums. The brand adopts signature ingredients...

    Popularity 2.0/10

  23. 23

    Pure Smile

    PureSmile.com offers excellent care in a welcoming setting. Utilising the most cutting-edge detail and orthodontic technology while combining the finest level of clinical knowledge. We are dedicated to providing you and your family with unique dentistry. We follow the most...

    Popularity 2.0/10

Korean Beauty Buying Guide

Introduction

Korean beauty, also known as K-beauty, has taken the world by storm in recent years. Known for its innovative products and unique approach to skincare, K-beauty has become popular among beauty enthusiasts worldwide. However, with so many products available, it can be overwhelming to know where to start. In this buying guide, we will cover the basics of Korean beauty and provide tips on how to choose the right products for your skin type and concerns.

Korean Skincare Steps

Korean beauty is known for its multi-step skincare routine, which can seem daunting at first, but is actually quite simple once you get the hang of it. The basic steps are as follows:

  • Cleanse
  • Exfoliate
  • Tone
  • Treat
  • Moisturize
  • Sunscreen

Let's go through each step in detail.

Cleanse

Cleansing is the first and most important step in any skincare routine. It is essential to remove dirt, oil, and makeup from your skin before moving on to other steps. In K-beauty, double-cleansing is popular. This involves using an oil-based cleanser first to remove makeup and sunscreen, followed by a water-based cleanser to remove any remaining residue.

Exfoliate

Exfoliating helps to remove dead skin cells and improve skin texture. Physical exfoliation involves using a scrub or tool to physically remove dead skin cells. Chemical exfoliation involves using products that contain acids or enzymes to dissolve dead skin cells. It's important not to over-exfoliate, as it can damage the skin's protective barrier.

Tone

Toner is a liquid that helps to balance the pH level of your skin and prepare it for the next steps. Korean toners are often called "skin" or "essence" and are more hydrating and nourishing than traditional Western toners.

Treat

This step involves using serums, ampoules, or essences to target specific skin concerns, such as brightening, anti-aging, or acne. These products contain high concentrations of active ingredients and are designed to penetrate deeper into the skin than moisturizers.

Moisturize

Moisturizing is essential to keep the skin hydrated and soft. Korean moisturizers are often more lightweight and absorb quickly into the skin.

Sunscreen

Sunscreen is the most important step in any skincare routine. It helps to protect the skin from UV rays, which can cause premature aging and skin cancer. Korean sunscreens are known for their lightweight textures and high levels of SPF.

Choosing the Right Products

Now that you know the basics of Korean skincare, it's important to choose the right products for your skin type and concerns. Here are some tips to help you navigate the world of K-beauty:

Know Your Skin Type

Before choosing any skincare products, it's important to know your skin type. There are four main skin types: oily, dry, combination, and sensitive. If you're not sure what your skin type is, you can consult a dermatologist or esthetician.

Read the Ingredients List

It's important to read the ingredients list of any skincare product before purchasing it. Look for products that contain ingredients that are beneficial for your skin type and concerns. For example, if you have dry skin, look for products that contain hydrating ingredients like hyaluronic acid.

Do Your Research

With so many products available, it can be overwhelming to know where to start. Do your research and read reviews from other people with similar skin types and concerns. This can help you narrow down your options and find the products that are right for you.

Start Slowly

When trying out new skincare products, it's important to start slowly and introduce them one at a time. This will allow you to see how your skin reacts to each product and avoid any potential reactions or irritations.

Popular Korean Beauty Brands

There are many popular Korean beauty brands that offer high-quality skincare products. Here are some of the most popular:

  • Cosrx
  • Klairs
  • Missha
  • Etude House
  • Innisfree
  • Pyunkang Yul
  • Neogen
  • Belif
  • Sulwhasoo
  • Son & Park

Conclusion

Korean beauty has become a global phenomenon for good reason. Its innovative products and unique approach to skincare have revolutionized the industry. By following the basic steps of the Korean skincare routine and choosing the right products for your skin type and concerns, you can achieve healthy, glowing skin. Happy shopping!