The 30 best saltwater lures brands
Savage Gear, Rapala and Molix lead our ranking of 30 saltwater lures brands. Compare what each brand makes, visit its official site, or shop it online.
Saltwater Lures brands, ranked
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1
Savage Gear
Savage Gear makes saltwater soft plastics, hard lures, and jerkbaits for predator fish.
Website: savage-gear.com |Brands like Savage Gear
Popularity 10.0/10
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2
Rapala
Rapala makes hard-body lures, including minnow and jerk-style plugs used in saltwater fishing.
Website: rapala.com |Brands like Rapala
Popularity 9.3/10
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3
Molix
Molix makes soft plastic baits and jig-style lures for predatory fish.
Website: molix.com |Brands like Molix
Popularity 7.0/10
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4
Halco
Halco makes bucktail jigs and metal lures for saltwater species, despite the lighting-focused web address.
Website: halcolighting.com |Brands like Halco
Popularity 5.5/10
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5
Berkley
Berkley makes soft plastic baits such as Gulp and PowerBait lures, along with fishing line.
Website: berkleyschools.org |Brands like Berkley
Popularity 5.1/10
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6
Fish Arrow
Fish Arrow makes soft plastic lures and fishing line used for saltwater and freshwater fishing.
Website: fisharrow.co.jp |Brands like Fish Arrow
Popularity 5.0/10
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7
Fiiish
Fiiish makes soft plastic shad-style lures and swimbaits for predatory fish.
Website: fiiish.com |Brands like Fiiish
Popularity 4.7/10
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8
JACKALL
JACKALL makes hard-body lures, including saltwater plugs and minnow-style baits.
Website: jackall.com.au |Brands like JACKALL
Popularity 4.6/10
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9
Storm
Storm makes soft plastic and hard-body lures, including wiggle-style baits used in saltwater.
Website: stormcycles.net |Brands like Storm
Popularity 4.4/10
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10
Shaddock Fishing
Nothing sounds better than a good fishing adventure. Shaddock fishing had been established in 2004. They have warehouses in both China and the United States. They specialize in providing fish baits and fishing accessories to consumers. There is a continuous...
Website: shaddockfishing.com |Brands like Shaddock Fishing
Popularity 4.2/10
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11
Duel
Duel makes hard-body lures and jigs, including its Hardcore line for saltwater and freshwater.
Website: duel.co.jp |Brands like Duel
Popularity 3.3/10
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12
wLure
Love to go fishing and take time out for recreation? We care about your hobbies! Get the sharpest hooks and catch the biggest fishes with wLure. Great finesse and structure to make your time by the ponds memorable! Get the...
Website: wlure.com |Brands like wLure
Popularity 3.3/10
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13
Megabass
Megabass makes premium hard-body lures, including minnow plugs and topwater baits.
Website: megabassusa.com |Brands like Megabass
Popularity 2.6/10
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14
Daiwa
Daiwa makes rods, reels, and a range of saltwater lures including plugs and soft baits.
Website: daiwa.com |Brands like Daiwa
Popularity 2.6/10
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15
GAN CRAFT
GAN CRAFT makes hard-body lures and minnow plugs for saltwater and freshwater predator fish.
Website: gancraft.com |Brands like GAN CRAFT
Popularity 2.4/10
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16
Red Gill
Red Gill is a renowned company known for its exclusive range of fishing lures, tackles, baits, and more. All their products are manufactured consciously from safe materials that don't cause any harm to the aquatic species and are said to...
Website: redgill.co.uk |Brands like Red Gill
Popularity 2.0/10
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17
Jigging Master
Jigging Master makes metal jigs and slow-pitch jigs for saltwater jigging.
Website: jiggingmaster.com |Brands like Jigging Master
Popularity 2.0/10
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18
Hart Tackle
Hart Tackle is a fishing equipment and apparel company. They develop, produce, and sell premium-quality fishing tackle for the recreational, commercial, and tournament angling markets. They go to great lengths to ensure their products are loved and tested by anglers....
Website: harttackle.com |Brands like Hart Tackle
Popularity 2.0/10
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19
Westin
Westin makes soft plastic and hard lures, including swimbaits, for predatory fish.
Website: westinautomotive.com |Brands like Westin
Popularity 1.8/10
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20
Ima
Ima makes hard-body lures and plugs, including saltwater minnow and jerkbait styles.
Website: imalures.com |Brands like Ima
Popularity 1.8/10
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21
Ocean Tackle International
Suppose you are passionate about the ocean and related accessories manufactured by keeping heavy-duty, high-performance in mind. In that case, Ocean Tackle International is the perfect website to browse; the supplements provided are usually overpriced and difficult to obtain. The...
Website: oceantackle.net |Brands like Ocean Tackle International
Popularity 1.6/10
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22
Ecogear
Ecogear makes soft plastic lures and jigs for saltwater and freshwater predator fish.
Website: ecogear-products.com |Brands like Ecogear
Popularity 1.3/10
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23
Lucky Craft
Lucky Craft makes hard-body lures, including minnow plugs and jerkbaits for saltwater.
Website: luckycraft.com |Brands like Lucky Craft
Popularity 1.3/10
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24
H&H Lures
H&H Lures makes hard-body and soft lures, including saltwater plugs and jigs.
Website: hhlure.com |Brands like H&H Lures
Popularity 1.2/10
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25
Deep Liner
Deep Liner is a great two-in-one brand that offers quality fishing products and their fishing boat for bookings. The brand is one of a kind in more aspects than one. The products are manufactured to use only high-grade raw materials...
Website: deepliner.com |Brands like Deep Liner
Popularity 1.1/10
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26
Rebel
Rebel makes hard-body lures, including crankbaits and minnow-style plugs for freshwater and saltwater.
Website: rebelanddaisy.com |Brands like Rebel
Popularity 0.9/10
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27
Panther Martin
Panther Martin makes spinner lures, including its classic inline spinner baits.
Website: panthermartin.com |Brands like Panther Martin
Popularity 0.9/10
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28
Bassday
Bassday makes soft plastic lures and hard baits for bass and other predatory fish.
Website: bassday.co.jp |Brands like Bassday
Popularity 0.9/10
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29
LIVETARGET
LIVETARGET makes hollow-body hard lures, including frog, minnow, and crab-style baits.
Website: livetargetlures.com |Brands like LIVETARGET
Popularity 0.7/10
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30
Nils Master
Nils Master makes spoons and hard lures, including Finnish-designed spinning baits.
Website: nilsmasterlures.com |Brands like Nils Master
Popularity 0.7/10
Official websites and social accounts
| Brand | Website | X / Twitter | YouTube | ||
|---|---|---|---|---|---|
| Savage Gear | savage-gear.com | /savagegear | savage_gear_official | – | SavageGear |
| Rapala | rapala.com | /ICEFORCEUSA | rapalausa | – | iceforcefishing |
| Molix | molix.com | /Molix-ThinkFeelFish | molix_official | @Molixfishing | ThinkFeelFish |
| Halco | halcolighting.com | /halcolightingtechnologies | – | @Halco_Lighting | HalcoLighting |
| Berkley | berkleyschools.org | – | berkleyschools | @berkleyschools | BerkleySchools |
| Fish Arrow | fisharrow.co.jp | – | – | – | – |
| Fiiish | fiiish.com | /Fiiish | fiiish_officiel | @fiiish_officiel | fiiish leurres |
| JACKALL | jackall.com.au | /Jackall-Australia-821111797913939 | jackallaustralia | – | Jackall Australia |
| Storm | stormcycles.net | /Storm-Cycles-23174455367472 | stormcyclespc | – | – |
| Shaddock Fishing | shaddockfishing.com | – | – | – | – |
