The 30 best girls' undie brands in 2026
Freya, Fantasie and Fruit of the Loom lead our ranking of 30 girls' undie brands. Compare what each brand makes, visit its official site, or shop it online.
Girls' Undie brands, ranked
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1
Freya
Freya is a leading women's underwear brand that makes bras, lingerie, and swimwear at reasonable prices. With Freya, every girl can have her perfect fit as the brand offers over 70 styles in A to E cup sizes for an enhanced and natural shape. The brand also offers easy returns and free shipping on all purchases. Using the best fabrics from around the world sourced from renowned producers, Freya can provide the most comfortable products that fit perfectly in addition to being fashion-forward.
Website: freyalingerie.com |Brands like Freya
Popularity 10.0/10
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2
Fantasie
Since 1979, Fantasie has designed and sold bras, briefs, nightwear, and swimwear as an independent lingerie company. It is a fitting specialist and continues to create collections emphasizing fit. Strapless, racer back, multiway, and soft cup bras are among the many types available. The groups are intended to make ladies feel good about themselves. Their underwear and swimwear are made to flatter and support, from the wonderfully crafted materials to the inventive patterns. Shop their collections today to get the best-fitting lingerie and attractive swimwear.
Website: fantasie.com |Brands like Fantasie
Popularity 9.7/10
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3
Fruit of the Loom
Having something authentic to wear in a world full of typical outfits is different. Fruit of the Loom introduces you to genuine and elegant clothing for all. First started in 1851, the company has experience serving customers with stylish and trendy fabrics for over 100 years. Made from high-quality materials, these products prove to be comfortable and durable at the same time. Fruit of the Loom offers a broad segment of T-shirts and briefs.
Website: fruit.com |Brands like Fruit of the Loom
Popularity 7.6/10
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4
Hanes
Hanes is a brand that makes everyday apparel for its customers. They strongly desire to stick to the value and quality of the products. Hanes mainly focuses on athletic and lifestyle apparel made with the best raw materials to sit right on the skin. They develop the material along with the products in a safe and eco-friendly manner. Hanes has a vision of making the company reach new heights with a fresh outlook on the modern man's lifestyle
Website: hanes.com |Brands like Hanes
Popularity 7.0/10
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5
Elomi
Elomi Lingerie is made only for you. The brand's design team creates stunning and best-quality pieces that enable you to express yourself, from classic black to bold designs. To build the ideal costume for your body type, choose from a vast selection of bras, panties, slips, and camisoles in all sizes and shapes. They feel that lingerie should be a way of displaying the world who you are, rather than hiding behind nameless and uninteresting undergarments—all you need to be self-assured.
Website: elomilingerie.com |Brands like Elomi
Popularity 6.1/10
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6
Schiesser
German underwear company Schiesser has been producing undergarments for a long time. Their pajamas, nightgowns, and undergarments are renowned for their excellent craftsmanship. The company makes more than 90% of the goods in Germany's production facility. German company Schiesser is known for its flawless design, unmatched comfort, and durable quality. The company offers creative, top-quality underwear constructed from premium materials for both men and women.
Website: schiesser.com |Brands like Schiesser
Popularity 6.0/10
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7
Goddess
Goddess By Nature is Australia's first multi-way bridesmaid, wedding, and evening wear brand. They think every woman deserves to feel beautiful on her wedding day - from the age of four, when they first put on a Cinderella gown, to the time they shed a tear at their daughter's wedding. They aim to design wedding gowns for the modern bride and her bridal party. They have access to extensive textiles and techniques inspired by the past.
Website: goddessbynature.com |Brands like Goddess
Popularity 6.0/10
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8
Sanetta
Kidswear demands to be free of restrains, including longevity and lightness. Sanetta is a German brand of kidswear and babywear. Since 1957, it has designed high-quality, breathable, and minimalist designs for kidswear that represents a kid's innocence. It uses 100% breathable cotton as raw material, GOTS certified. The material is highly comfortable and durable, with UV protection and a premium and stylish look. Regarded as the epitome of children's fashion, it offers a versatile collection for boys and girls from ages 0 to 14. Sanetta believes in a sustainable approach to manufacturing and opts for an organic method for fabric protection.
Website: sanetta.de |Brands like Sanetta
Popularity 5.6/10
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9
Wacoal
Make every opportunity count. That is the Wacoal concept, and it represents their devotion to making goods that improve women's lives, boost their confidence, and make them look and feel incredible. Their purpose is to help women of all ages...
Website: wacoal-america.com |Brands like Wacoal
Popularity 5.5/10
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10
Gossard
Gossard believes in the power of beauty and in the right of every woman to feel attractive and powerful. That is why they create lingerie with delicate embellishments and lovely fabrics. Through their philanthropic arm, The Gossard Foundation, they're dedicated...
Website: gossard.com |Brands like Gossard
Popularity 5.5/10
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11
Berlei
Berlei Shop items are suitable for women who want to feel good about themselves and their appearance. They provide a large selection of bras, undergarments, hosiery, tights, and leggings specifically created for you. Their inventory will have your back (and...
Website: berlei.com |Brands like Berlei
Popularity 4.3/10
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12
b.tempt'd
b.tempt'd is a bra brand dedicated to empowering women to feel well, look good, and do good in whatever they do. The brand has built a reputation for producing top-quality bras with integrity. They are dedicated to making the best...
Website: btemptd.wacoal-america.com |Brands like b.tempt'd
Popularity 3.6/10
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13
Maidenform
The objective of Maidenform is to create, develop, and sell intimate clothing items that improve women's lives. They work hard to guarantee that every product they produce is faultless in fit, fashionable styling, and unique design. With increasing competition in...
Website: maidenform.com |Brands like Maidenform
Popularity 3.1/10
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14
Justice
The female on the run who wants to look well and feel confident should wear Justice. They are a one-stop-shop for girls' apparel, offering cheap shirts, bottoms, dresses, shoes, and accessories. Whatever your style, you'll find something you adore in...
Website: shopjustice.com |Brands like Justice
Popularity 2.6/10
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15
s.Oliver
A perfect solution for style and fashion is not easy to find. Products fall short when it comes to quality and trend compared to others. s.Oliver proves to be the answer to your search for the highest quality footwear, which...
Website: soliver-shoes.com |Brands like s.Oliver
Popularity 2.1/10
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16
Sweet Dreams
Sweet Dreams Mattresses was founded after the owners lost their used furniture and antique company due to a roof fire. They first launched in 2002 with only 15 beds. One may shop for good sleep mattresses that will give excellent...
Website: sweetdreamsnc.com |Brands like Sweet Dreams
Popularity 2.0/10
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17
RJM
RJM Promotions provides a diverse range of promotional items and corporate gifts. They are dedicated to providing the most fantastic service, quality, and value. Their user-friendly website offers hundreds of thousands of goods; they ship within 24 hours, and their...
Website: rjmpromo.com |Brands like RJM
Popularity 1.9/10
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18
Golden Lady
Golden Lady is an international tights wear production company. It has been one of the leading brands in the European market for years. They started this business after doing research and analyzing the best technologies to create their products. They...
Website: goldenlady.com |Brands like Golden Lady
Popularity 1.9/10
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19
MORE & MORE
The little things make all the difference for girls who know they're worth it. MORE & MORE is a fashion brand for women created in my vision. Their main objective is to give women the quality and comfort they deserve...
Website: more-and-more.de |Brands like MORE & MORE
Popularity 1.7/10
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20
Liabel
Liable is one-of-a-kind and revolutionary underwear collection that helps you look and feel fantastic. The firm offers the most fashionable, comfortable, and reasonably priced underwear for men, women, and children. Liable carries the most comfortable, more incredible, and trendy lingerie....
Website: liabel.eu |Brands like Liabel
Popularity 1.7/10
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21
Katz Dancewear LTD
Katz Dancewear Ltd is a prominent family-run dancewear company with over 45 years of expertise in the industry. Traditional techniques are used to create their dancewear. Each ballet shoe is cut, shaped, and sewn by hand from a single piece...
Website: katz-dancewear.co.uk |Brands like Katz Dancewear LTD
Popularity 1.5/10
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22
Cuddl Duds
Cuddl Duds is a clothing company that creates apparel that is not only comfortable but also stylish. The company began in the 1960s and had been growing ever since. Cuddl Duds appreciates the need for layers and lives to provide...
Website: cuddlduds.com |Brands like Cuddl Duds
Popularity 1.4/10
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23
Hello Kitty
Want to gift yourself or your loved ones some Hello Kitty themed gifts and accessories? If yes, then Red Sakura can help. Hello Kitty embodies the kawaii or cuteness culture that has taken the world by storm. Red Sakura's Hello...
Website: redsakura.com.tw |Brands like Hello Kitty
Popularity 1.2/10
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24
name it
For curious and active children, Name is the go-to fashion brand. They work closely with parents and children to produce pieces that match their lifestyle precisely, guided by the aim to combine fashion trends, usefulness, and comfort in one complete...
Website: nameit.com |Brands like name it
Popularity 1.2/10
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25
Capezio
Capezio was formed back in 1887. They dedicate their company to the making of ballet shoes. Ballet is a form of art and they deserve the highest quality of shoes to complement the beautiful art form. Capezio presents the most...
Website: capezio.com |Brands like Capezio
Popularity 1.1/10
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26
Shopkins
For millions of customers, Shopkins is the ideal online shopping destination. They provide a one-stop shop where customers can search, compare, and buy items from thousands of reputable brands and online businesses. To provide a superior purchasing experience, Searchub.com provides...
Website: headphones.shopkins.biz |Brands like Shopkins
Popularity 1.1/10
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27
FDB
FDB is a company that is entirely focused on using cutting-edge technology to choose the best raw materials to provide an extensive range of high-quality products to various wholesalers and distributors in Italy. The company is now working on expanding...
Website: fdbintimo.it |Brands like FDB
Popularity 1.0/10
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28
Innovation
Innovation, founded in 1989, creates recyclable materials, including cardboard, plastic, iron, and metal. This couch is available in several colors; they ship to various parts of Denmark, China, Ukraine, and the United States. Sofabeds, daybeds, and chairs are popular in...
Website: innovationliving.us |Brands like Innovation
Popularity 1.0/10
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29
Petit Bateau
Are you a new parent struggling to find the right fits for your little one? Petit Bateau will be of great help. It is a clothing and apparel brand dedicated to all the living blooming flowers worldwide. It manufactures a...
Website: petit-bateau.fr |Brands like Petit Bateau
Popularity 1.0/10
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30
Intimo
Intimo is a lingerie company that makes ladies feel at ease and confident worldwide. Their skilled stylists personally fit you with world-class lingerie. Intimo has over 20 years of experience in the sector, which allows them to provide tailored solutions...
Website: intimo.com.au |Brands like Intimo
Popularity 1.0/10
Official websites and social accounts
| Brand | Website | X / Twitter | YouTube | ||
|---|---|---|---|---|---|
| Freya | freyalingerie.com | /freyalingerie | freyalingerie | @FreyaLingerie | – |
| Fantasie | fantasie.com | /fantasielingerie | fantasie_lingerie | @fantasie1 | – |
| Fruit of the Loom | fruit.com | /FruitoftheLoom | fruitoftheloom | @FruitOfTheLoom | fruitoftheloom |
| Hanes | hanes.com | /hanes | champion | – | – |
| Elomi | elomilingerie.com | /elomiusa/ | elomilingerie/ | @Elomi_lingerie | – |
| Schiesser | schiesser.com | /Schiesser.AG | schiesser | @schiesserag | SchiesserAG |
| Goddess | goddessbynature.com | /goddessbynature | goddessbynature | – | – |
| Sanetta | sanetta.de | – | – | – | – |
| Wacoal | wacoal-america.com | – | – | – | – |
| Gossard | gossard.com | /gossarduk | gossarduk | @gossarduk | gossarduk |
Girls' Undies Buying Guide
Buying underwear is not an easy task, especially when you are a girl. There are so many options available in the market that it can become overwhelming to choose the right one. From thongs to hipsters to granny panties, the variety seems endless. However, buying the right lingerie is essential for comfort and confidence. Here is a girls' undies buying guide to help you find the perfect pair of underwear.1. Know Your Size
The first and most crucial step to buying the right underwear is to know your size. Invest in a measuring tape and measure your waist and hips. Don't rely on the size tag on the underwear as different brands have different sizing charts. Make sure you know your size in different brands so that you can get the perfect fit.2. Decide on Coverage
The next step is to decide on the coverage you want. Do you want full coverage, or do you prefer something more minimalistic? Some popular styles include:- Briefs: Briefs provide full coverage and are perfect for wearing under high-waisted pants or skirts. They come in high-rise and low-rise styles.
- Boyshorts: Boyshorts are comfortable and provide more coverage than briefs. They are perfect for wearing under shorts or skirts.
- Bikini: Bikinis offer medium coverage and are perfect for everyday wear. They are low rise and go well under low-rise jeans or pants.
- Thongs: Thongs provide minimal coverage and leave no panty lines. They are perfect for wearing under form-fitting dresses or pants but are not for everyone as they can be uncomfortable.
- G-String: G-strings have the least amount of coverage and are perfect for wearing under tight-fitting clothes, but again, they are not for everyone as they can be uncomfortable.
3. Choose the Right Fabric
The fabric of your underwear is just as important as the style. When it comes to fabric, choose the one that suits your needs and preferences. Some popular options include:- Cotton: Cotton is breathable and lasts longer. It is perfect for everyday wear and is comfortable, especially during the summer months.
- Nylon: Nylon is soft and lightweight. It dries quickly and is perfect for wearing under tight-fitting clothes.
- Spandex: Spandex is stretchy and perfect for form-fitting clothes. It is also comfortable and provides support.
- Silk: Silk is luxurious and comfortable. It is perfect for special occasions but not ideal for everyday wear as it requires delicate care.
- Lace: Lace adds a touch of femininity and is perfect for special occasions.
4. Consider Color and Style
Once you have decided on the coverage and fabric, it's time to consider color and style. Do you want something simple and plain, or do you prefer something with lace or prints? Some popular colors and styles include:- Neutral Colors: Neutral colors like black, white, and beige are perfect for everyday wear and go well under any outfit.
- Bright Colors: Bright colors like pink, blue, and red add a pop of color and are perfect for special occasions and when you want to feel confident and sexy.
- Prints and Patterns: Prints and patterns like polka dots, stripes, and floral add a touch of fun and personality to your underwear collection.
- Lace and Mesh: Lace and mesh add texture and detail to your underwear and are perfect for special occasions.
- Seamless: Seamless underwear provides a smooth appearance under clothes and is perfect for form-fitting clothes.
5. Take Care of Your Underwear
Finally, it's important to take care of your underwear so that it lasts longer and stays in good condition. Some tips for taking care of your underwear include:- Machine Wash with Care: Machine wash your underwear on a gentle cycle with mild detergent. Avoid using fabric softeners as they can damage the fabric.
- Air Dry: Air dry your underwear instead of using a dryer to avoid shrinkage and damage to the fabric.
- Store Carefully: Store your underwear in a cool and dry place to avoid moisture and damage to the fabric.
- Replace Regularly: Replace your underwear regularly as they lose elasticity and become worn out over time.
