Top 39 Women's Thongs Brands in 2025

The most popular brands for Women's Thongs Includes ETAOLINE, Victoria's Secret, Agent Provocateur, Ann Summers, Marks and Spencer, Calvin Klein, Birkenstock, Triumph, Panache, Havaianas among many others.

1

ETAOLINE

Popular Brand

ETAOLINE is a new underwear line that focuses on comfort. You may wear it freely and keep cool because it is the most comfortable material. When you wear it, the delicate and elegant design will give you the most lovely sensation, and it is made of premium-quality materials that will make you feel comfortable. Each ETAOLINE product is manufactured with great care and attention to detail, from the good quality materials to the beautiful design. The patterns are one-of-a-kind and will make you feel distinctive and confident.

2

Victoria's Secret

Popular Brand

Roy and Gaye Raymond had founded a lingerie company in 1977, which Leslie Wexner purchased in 1982. He soon expanded the company and increased its overall visibility, making it the largest lingerie brand in America. The brand promoted its products through models and fashion shows. It also introduced a cosmetics line and rapidly saw its presence increasing worldwide. This company is what we know as Victoria’s Secrets today.

3

Agent Provocateur

Popular Brand
4

Ann Summers

Best Brand

For almost 40 years, Ann Summers has been redefining the world of women's underwear. They all know that things become better with age, and they are no exception. They began their Ann Summers adventure in 1972, opening their first store on Marble Arch in London. Ann Summers aimed to put women's needs first - something not many other people were doing at the time – to empower their consumers in the bedroom, and as their business evolved in the boardroom as well.

5

Marks and Spencer

Best Brand
6

Calvin Klein

Best Brand

Calvin Klein started his own company in 1968 when the fashion industry in New York was down in the dumps. At first, Klein manufactured simple clothing for suits and coats and slowly increased his line to include sportswear with interchangeable separates. What grabbed the attention of the masses was not his clothes but his scandalous advertisements emphasizing the sex appeal of many products. His obsession with fragrance also was a head-turner.

7

Birkenstock

Best Brand

Birkenstock is a brand that dates back for centuries. The brand first started in 1774 and has withstood the test of time over the centuries. The commitment and heritage of the company have been passed down from one generation to the other, and they are committed to the job they do. Birkenstock is a brand manufacturing and selling premium shoes. Shoes and items that are fashionable and comfortable to wear simultaneously are essential as a commodity. Birkenstock provides for the necessary need.

8

Triumph

Best Brand

Triumph is a lingerie brand. The brand is wholly dedicated to women and the uniqueness of their bodies. Swimwear is...

9

Panache

10

Havaianas

Havaianas is a Brazilian footwear company with a long history. With over 60 years of expertise, it has become the...

11

Freya

Freya is a leading women's underwear brand that makes bras, lingerie, and swimwear at reasonable prices. With Freya, every girl...

12

Novo

NOVO is a brand that is based in Melbourne, Australia and is a source for all kinds of women’s shoes...

13

Fantasie

Since 1979, Fantasie has designed and sold bras, briefs, nightwear, and swimwear as an independent lingerie company. It is a...

14

Wacoal

Make every opportunity count. That is the Wacoal concept, and it represents their devotion to making goods that improve women's...

15

Gossard

Gossard believes in the power of beauty and in the right of every woman to feel attractive and powerful. That...

16

Merrell

Merrell is a leading hiking apparel company that makes clothing and footwear for people who enjoy hiking and other outdoor...

17

Aussie Soles

Your feet also need the same amount of comfort as your rest body. Do you think the sandals, flip-flops, or...

18

Marie Jo

Marie Jo designs a feel of lingerie. The clothes are relaxed and secure, with dreamy hues and soothing sage colors....

19

Boux Avenue

Boux makes lingerie for you, whatever the size or body type. If you want your lingerie wardrobe to be reflecting...

20

Blush

To provide you with the comfort you require during your pregnancy, postpartum, and beyond, Blush is an online maternity clothes...

21

La Senza

La Senza is a fashion retailer brand from Canada specializing in intimate female apparel. A globally recognized brand for its...

22

Obsessive

Obsessive is a luxury lingerie and underwear manufacturing company. With over 80 years of industry expertise, they produce significant items...

23

Classified

It is a German costume-making firm called Classified, founded in 1989. They have a wide range of clothing to choose...

24

Curvy Kate

Curvy Kate is a lingerie and swimwear brand that makes sizes from D to K cups. It seeks innovation and...

25

Vionic

Vionic's products, which range in style from casual to elegant, have one purpose: to provide comfort and support. Vionic's unique...

26

sloggi

The premium innerwear brand in the world is called sloggi. The product line consists of a broad selection of exclusive...

27

MORE & MORE

28

FitFlop

Fitflop has a variety of shoes for men and women that are meant to provide the most comfortable support for...

29

Prima Donna

Prima Donna is a group of young, dynamic, and passionate people who believe in the power of fashion to alter...

30

b.tempt'd

b.tempt'd is a bra brand dedicated to empowering women to feel well, look good, and do good in whatever they...

31

Classic Collection

32

Cocobelle

33

Rebels

34

Antica Sartoria

Most people nowadays are obsessed with beaches and going on vacation every weekend. Beaches are not so fun if you...

35

Ancient Greek Sandals

Ancient Greek Sandals is an aesthetic footwear brand widely known for its uniquely crafted sandals by fine sandal makers and...

36

Tutti Rouge

37

Yoga Sandals

Yoga Sandals ensure that your feet look pretty and healthy all the time. The toe dividers keep your toes just...

38

Lunaire

Lunaire believes in high quality and high fashion. Their specially designed bras, panties, and premium lingeries are for curvier women....

39

QUELLE

Quelle is a multi-purpose brand that provides products under various categories. The company offers different solutions across Switzerland, from clothing...

Women's Thongs Buying Guide

When it comes to buying women's underwear, thongs can be a popular choice. They offer minimal coverage, are comfortable to wear and can be worn under a wide range of clothing styles.

However, with so many different types and styles to choose from, it can be overwhelming to know where to start when looking for the right thong. In this guide, we'll take you through everything you need to know to make an informed decision on your next purchase.

Materials

The first thing to consider is the material your thong is made from. You want something that is soft against your skin, stretchy to ensure a good fit and breathable to prevent any sweating or irritation.

Cotton is a popular material for women's thongs as it is breathable, comfortable and easy to care for. Other popular materials include microfiber, spandex and nylon. These materials are all lightweight, stretchy and durable, making them ideal for everyday wear.

Style

Thongs come in a variety of styles, each offering different levels of comfort, coverage and support. The most common styles include:

  • Classic Thong: This is the most basic style of thong, featuring a triangle-shaped piece of fabric at the front and a thin strip of fabric at the back
  • G-String: Similar to a classic thong, but with a thinner strip of fabric at the back
  • V-String: Features a V-shaped piece of fabric at the back, which is more comfortable for some women than a straight strip of fabric
  • Lace Thong: A classic thong with added lace detailing for a more feminine look
  • Seamless Thong: Made without any visible seams, these thongs are ideal for wearing under tight-fitting clothing

Consider what style of thong will work best for you based on your personal preference and the clothing you plan to wear it with.

Size and Fit

Having the right size and fit is essential for ensuring your thong is comfortable to wear all day long. To find your correct size, measure your waist and hips with a tape measure and consult the size chart for the brand you are buying from.

It is important to note that different brands may have slightly different sizing, so always check the size chart before making a purchase.

When it comes to fit, it is generally recommended to go for a snug fit to ensure your thong stays in place throughout the day. However, it should not be tight enough to cause discomfort or leave marks on your skin.

Color and Design

Thongs come in a wide range of colors and designs, from simple and understated to bold and colorful. Consider what colors and designs will work best with your wardrobe and personal style.

If you plan to wear your thong under light-colored clothing, it is best to choose a nude or skin-colored thong to prevent any visible panty lines.

Care Instructions

Thongs should be hand washed or put in a laundry bag and washed on a gentle cycle to prevent any damage to the delicate material. Avoid using fabric softener, as this can cause the fabric to lose its stretch and shape.

Hang your thongs to air dry, as putting them in the dryer can cause shrinkage or damage to the material.

Conclusion

When buying women's thongs, it is important to consider the materials, style, size and fit, color and design, and care instructions. By taking these factors into account, you can be sure to find a thong that is both comfortable and stylish.

Women's Thongs Buying Guide

When it comes to buying women's underwear, thongs can be a popular choice. They offer minimal coverage, are comfortable to wear and can be worn under a wide range of clothing styles.

However, with so many different types and styles to choose from, it can be overwhelming to know where to start when looking for the right thong. In this guide, we'll take you through everything you need to know to make an informed decision on your next purchase.

Materials

The first thing to consider is the material your thong is made from. You want something that is soft against your skin, stretchy to ensure a good fit and breathable to prevent any sweating or irritation.

Cotton is a popular material for women's thongs as it is breathable, comfortable and easy to care for. Other popular materials include microfiber, spandex and nylon. These materials are all lightweight, stretchy and durable, making them ideal for everyday wear.

Style

Thongs come in a variety of styles, each offering different levels of comfort, coverage and support. The most common styles include:

  • Classic Thong: This is the most basic style of thong, featuring a triangle-shaped piece of fabric at the front and a thin strip of fabric at the back
  • G-String: Similar to a classic thong, but with a thinner strip of fabric at the back
  • V-String: Features a V-shaped piece of fabric at the back, which is more comfortable for some women than a straight strip of fabric
  • Lace Thong: A classic thong with added lace detailing for a more feminine look
  • Seamless Thong: Made without any visible seams, these thongs are ideal for wearing under tight-fitting clothing

Consider what style of thong will work best for you based on your personal preference and the clothing you plan to wear it with.

Size and Fit

Having the right size and fit is essential for ensuring your thong is comfortable to wear all day long. To find your correct size, measure your waist and hips with a tape measure and consult the size chart for the brand you are buying from.

It is important to note that different brands may have slightly different sizing, so always check the size chart before making a purchase.

When it comes to fit, it is generally recommended to go for a snug fit to ensure your thong stays in place throughout the day. However, it should not be tight enough to cause discomfort or leave marks on your skin.

Color and Design

Thongs come in a wide range of colors and designs, from simple and understated to bold and colorful. Consider what colors and designs will work best with your wardrobe and personal style.

If you plan to wear your thong under light-colored clothing, it is best to choose a nude or skin-colored thong to prevent any visible panty lines. Additionally, if you're looking for a flattering style, consider darker colors or patterns that can help accentuate your figure.

Occasion

When buying thongs, it's important to consider the occasion you'll be wearing them for. If you're wearing them for everyday use, you'll want something comfortable and functional. However, if you're looking for something to wear for a special occasion, you may want to opt for a more luxurious style that incorporates lace or other decorative details.

Additionally, if you're planning on being active in your thong, such as during exercise or physical activity, consider a thong with moisture-wicking properties to keep you comfortable and dry.

Care Instructions

Thongs should be hand washed or put in a laundry bag and washed on a gentle cycle to prevent any damage to the delicate material. Avoid using fabric softener, as this can cause the fabric to lose its stretch and shape.

Hang your thongs to air dry, as putting them in the dryer can cause shrinkage or damage to the material.

Conclusion

When buying women's thongs, it is important to consider the materials, style, size and fit, color and design, occasion, and care instructions. By taking these factors into account, you can be sure to find a thong that is both comfortable and stylish and meets your needs for a variety of occasions.

Categories Similar to Women's Thongs

Top similar topics to Women's Thongs Includes among many others.