The 30 best 1960s fashion brands in 2026
Sears, Hawaiian and Hippie lead our ranking of 30 1960s fashion brands. Compare what each brand makes, visit its official site, or shop it online.
1960S Fashion brands, ranked
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1
Sears
Want to shop for your house and don’t have much time? Then shop at Sears. It is a one-stop place to buy appliances, gadgets, homeware, and pretty much everything you need. They offer many different brands and collections for all the products. You can choose whatever you want according to your requirements. They also have clothing, jewelry, shoes, and other essential accessories. Sears make your life easy and saves your time and struggle.
Website: sears.com |Brands like Sears
Popularity 10.0/10
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2
Hawaiian
Looking for sunglasses that protect not only from those harmful UV rays but also help you read, you're looking at the right brand. Hawaiian lenses focus on providing its customers with stylish bifocals. Hawaiian lenses are on a mission to offer stylish sunglasses with high-grade glasses, high impact resistance, and scratch resistance at a reasonable price. With Hawaiian glasses, you never lose focus.
Website: hawaiianlenses.com |Brands like Hawaiian
Popularity 4.9/10
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3
Hippie
Hippie Organics supplies products freshly picked from the soil with the motto of "Cultivating Creativity." The main highlight of Hippie Organics is that they thrive to grow and sell fruits and vegetables as per the seasonal needs. The company respects the environmental principles and cultivates fruits and vegetables on their farm. That's not it. The final organic products are in package bags that are sustainable and eco-friendly. They also have fresh blueberries, asparagus, mangoes, and many other organic consumables.
Website: hippieorganics.com |Brands like Hippie
Popularity 4.9/10
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4
NPC
Quality athletic apparel and accessories are available from NPC Wear for bodybuilders, fitness competitions, figure competitors, and other athletes. The NPC is the leading amateur physique organization in the world, with tens of thousands of athletes and hundreds of live competitions. Most NPC competitors use sports nutrition supplements before and after matches. The NPC is distinctive in both hard-core and mainstream social media.
Website: npcwear.com |Brands like NPC
Popularity 4.9/10
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5
Gossard
Gossard believes in the power of beauty and in the right of every woman to feel attractive and powerful. That is why they create lingerie with delicate embellishments and lovely fabrics. Through their philanthropic arm, The Gossard Foundation, they're dedicated to uplifting women all around the world. Every woman deserves to feel feminine and fun, so they have such a diverse collection of bras. Their products are designed to provide support, comfort, and versatility for any situation.
Website: gossard.com |Brands like Gossard
Popularity 4.6/10
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6
J. C. Penney
J.C. Penney has a large selection of top brands and styles at all price points. Its mission is to assure clients that they are oversized part items at the best feasible price. They provide excellent savings on everything you need in your house – or the ideal present for someone else – from furniture to accessories to home decor. Its objective is to be the leading omnichannel retailer in the United States and Puerto Rico, providing customers with an unrivaled shopping experience through integrated retail - in stores, online at jcp.com, and mobile devices.
Website: jcpenney.com |Brands like J. C. Penney
Popularity 4.0/10
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7
Lilli Ann
Lilli Ann Fashions offer vintage clothing with a modern twist and one-of-a-kind designs for women. Their fur coats and jackets are made with high-quality fabrics and tailored to perfection. Most of their vintage outfits have been worn by famous celebrities and socialites. Lilli Ann Fashion is home to apparel that has been loved and cherished by customers for over two decades, and they strive to provide products that are in pristine condition.
Website: lilliannfashions.com |Brands like Lilli Ann
Popularity 3.6/10
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8
Vanity Fair
Vanity Fair is a well-known women's intimate wear brand. They produce new collections to reflect the latest trends and execute their mission to give every woman a wide range of intimate apparel, with over 100 years of in-house design expertise. Vanity Fair recognizes that the best judge of what makes a woman feel beautiful is herself. With the best quality standards in the business and intelligent designs that suit women of all shapes, sizes, and ages, vanity fair has been expertly crafting attractive and fashionable lingerie, sleepwear, and shapewear.
Website: vanityfairlingerie.com |Brands like Vanity Fair
Popularity 3.6/10
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9
Domino
Domino is a styling and designing magazine launched by Conde Nast in the year of 2005. The magazine has won many awards for its content and work in the field of interior design. It has various inspirational ideas and stories...
Website: domino.com |Brands like Domino
Popularity 3.2/10
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10
KAYSER
Kayser is an Australian wholesale brand known for its push-ups and bikinis. Its principle is to celebrate women and understand that beauty does not have a fixed shape and size. It focuses on providing comfortable lingerie using sustainable and eco-friendly...
Website: kayserlingerie.com.au |Brands like KAYSER
Popularity 3.2/10
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11
Gregory
Gregory optical's is an American brand of eyewear. It was founded in 1989 as the epitome of manufacturing high-standard iconic glasses in the optical industry. It offers various range of eyeglasses and contact lenses crafted with fine precision and accuracy...
Website: gregorys-optical.com |Brands like Gregory
Popularity 2.8/10
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12
Exquisite
Wedding umbrellas, floral umbrellas, kids umbrellas, funny umbrellas, and more are available at Exquisite. They've been selling on Amazon for over five years and work with some of the industry's most well-known brands to bring you elevated items that will...
Website: exquisiteumbrellas.co.uk |Brands like Exquisite
Popularity 2.8/10
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13
Lacoste
Lacoste is close to achieving its goal of becoming a casual luxury brand. Its professionalism is unmatched, and highly dedicated to creating premium products. Founded in 1933, it sells various apparel that embodies the elegance befitting its French origins. It...
Website: lacoste.com |Brands like Lacoste
Popularity 2.3/10
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14
Pendleton
You may discover a unique range of gifts and items, premium-quality home goods, fashion accessories, clothes, and jewelry in Pendleton. Additionally, you may get distinctive furnishings to go with your unique personality. Each product we provide has been carefully chosen...
Website: shop.pendletonroundup.com |Brands like Pendleton
Popularity 2.3/10
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15
Carol
Carol Hannah is the rejuvenation that every bride seeks. A bridal boutique that was successfully launched in 2009. Since then, their sheer commitment and dedication have allowed them to provide their bride customers satisfaction and keeping the standards. In every...
Website: carol-hannah.com |Brands like Carol
Popularity 2.3/10
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16
Bali
Bali Products is a leader in sourcing various items from Bali, Indonesia, for retail and wholesale. They carry multiple products like household goods and clothing from the country's skilled and talented artisans and designers. People from overseas can easily buy...
Website: baliproducts.com |Brands like Bali
Popularity 2.3/10
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17
Jantzen
Swimwear is an essential part of participating in water sports, and the proper swimwear with correct fittings can go a long way in improving the swimmer's confidence. Jantzen is a company that has been a pioneer in the field of...
Website: jantzen.com |Brands like Jantzen
Popularity 2.3/10
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18
Maidenform
The objective of Maidenform is to create, develop, and sell intimate clothing items that improve women's lives. They work hard to guarantee that every product they produce is faultless in fit, fashionable styling, and unique design. With increasing competition in...
Website: maidenform.com |Brands like Maidenform
Popularity 2.3/10
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19
ShadowLine
Since 1914, the Shadowline brand has been producing high-quality women's sleepwear and loungewear. Classic styles that are quite comfortable, Shadowline® has been known for high-quality sleepwear, panties, camisoles, and slips for over 70 years. Alan Rifkin, the owner of Melrose...
Website: shadowlinelingerie.com |Brands like ShadowLine
Popularity 2.3/10
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20
Evans
Finding outfits for curvy girls is a big hassle, but you can find stylish and comfortable clothing as per your body type with Evans. Offering trendy clothes with an expansive range to choose from, the company has a twenty-four-seven helpline...
Website: evans.co.uk |Brands like Evans
Popularity 1.6/10
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21
Givenchy
Hubert de Givenchy created Givenchy, a French luxury designer ready-to-wear and fashion business, in 1952. It now focuses on Haute Couture and Ready to Wear designs under the creative guidance of Clare Waight Keller. Its mission is to unite a...
Website: givenchy.com |Brands like Givenchy
Popularity 1.6/10
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22
Grace Karin
Grace Karin is a fashion company specializing in fashionable women's apparel, shoes, and additions. They provide free delivery on all orders and continually update their collections so that you may discover the newest fashion trends at cheap pricing. They offer...
Website: gracekarinshop.com |Brands like Grace Karin
Popularity 1.6/10
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23
Katz Dancewear LTD
Katz Dancewear Ltd is a prominent family-run dancewear company with over 45 years of expertise in the industry. Traditional techniques are used to create their dancewear. Each ballet shoe is cut, shaped, and sewn by hand from a single piece...
Website: katz-dancewear.co.uk |Brands like Katz Dancewear LTD
Popularity 1.6/10
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24
LORD & TAYLOR
Lord and Taylor is an American department company that fulfills all your requirements. From clothing to shoes and homeware to beauty products, they bring you high-quality products from the best brands. The collections offered by Lord and Taylor are for...
Website: lordandtaylor.com |Brands like LORD & TAYLOR
Popularity 1.6/10
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25
Melrose
Melrose invests in firms that are mature, lucrative, and cash-producing. It acquires these companies by acquiring shares on the open market or from management teams, decreasing the number of shareholders to a level where it feels it can contribute value....
Website: melroseintl.com |Brands like Melrose
Popularity 1.6/10
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26
Nordstrom
Nordstrom is a one-stop place to buy clothes for yourself and your family and homeware and beauty products. They bring hundreds of brands and the best quality products to you, so you don't have to struggle while shopping. You will...
Website: nordstrom.com |Brands like Nordstrom
Popularity 1.6/10
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27
Oscar de la Renta
Oscar de la Renta is a store that sells all kinds of dresses and accessories for women. You can find a variety of fabulous dresses that includes a bridal collection. The company is keen on making the modern look aesthetic...
Website: oscardelarenta.com |Brands like Oscar de la Renta
Popularity 1.6/10
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28
Dressbarn
Dressbarn is the parent company of nine brands and has collaborated with twenty-eight companies. Customers often get disheartened because of the unavailability of the plus sizes, but Dressbarn has satisfied its customers because of the numerous dress collection in large...
Website: dressbarn.com |Brands like Dressbarn
Popularity 1.6/10
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29
Geiger
Geiger Fashion is a brand that believes in making every item of clothing beautiful but also in giving nature the time it needs to provide the materials for those garments. All their products and materials are sourced to provide the...
Website: geiger-fashion.com |Brands like Geiger
Popularity 1.6/10
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30
Guy Laroche
Guy Laroche is a French brand that designs high-end pieces of accessories. Their designs are curated to cater to men and women who enjoy a lavish style. They create expensive jewelry, unique eyewear, elegant watches, and stylish handbags. Their fragrance...
Website: guylaroche.com |Brands like Guy Laroche
Popularity 1.6/10
Official websites and social accounts
| Brand | Website | X / Twitter | YouTube | ||
|---|---|---|---|---|---|
| Sears | sears.com | – | – | – | – |
| Hawaiian | hawaiianlenses.com | – | – | – | – |
| Hippie | hippieorganics.com | – | – | – | – |
| NPC | npcwear.com | /2772315995594 | npc_activewear | – | – |
| Gossard | gossard.com | /gossarduk | gossarduk | @gossarduk | gossarduk |
| J. C. Penney | jcpenney.com | – | – | – | – |
| Lilli Ann | lilliannfashions.com | – | – | – | – |
| Vanity Fair | vanityfairlingerie.com | /VanityFairLingerie | shopvanityfair | @ShopVanityFair | – |
| Domino | domino.com | /dominomag | dominomag | @dominomag | – |
| KAYSER | kayserlingerie.com.au | /kayserunderwear | kayser_lingerie | – | – |
1960s Fashion Buying Guide
The 1960s were a decade of dramatic change and social upheaval. Young people, particularly in America and Europe, rebelled against the conservatism of the post-war era and embraced a freer, more liberal lifestyle marked by experimentation in fashion, music, and art. This was a time of rapid social, cultural and technological change and fashion reflected this change accurately. This period was characterized by bold innovation, mod fashion, and mini skirts. Fashion houses like Mary Quant, Paco Rabanne, and Yves Saint Laurent led the way with their iconic styles. This guide is meant to give guidance on Clothing and the top styles and designers of the Era.
Silhouette
The silhouette of the 1960s is best known for its shift dresses and A-line skirts. Shift dresses had a simple, sleeveless design that allowed women to move and dance freely, while A-line skirts flattered a variety of figure types. The waistline of clothing also moved up to above the natural waist to create a more youthful look. Another prominent feature of 1960s fashion was the midi and maxi-length hemlines on skirts and dresses. These longer lengths were popularized by designers like Mary Quant in London and Andre Courreges in Paris.
Colors and Patterns
The distinctive color palette of the 1960s included bright, bold hues like orange, yellow, green, and pink. Patterns were also popular, especially geometric prints and bold stripes. Psychedelic prints became popular in the later part of the decade, reflecting the influence of the counterculture movement.
Top Styles of the 1960s
Mod Fashion
Mod fashion was one of the defining styles of the 1960s. It originated in London and was popularized by youth culture, rock bands, and fashion designers like Mary Quant. Mod fashion was characterized by bold colors, geometric patterns, and a streamlined silhouette. This style also featured unique accessories like go-go boots, floppy hats, and oversized sunglasses.
Bohemian Fashion
The bohemian style of the 1960s was inspired by the counter-culture movement and a desire for freedom and individual expression. This style was characterized by flowing fabrics, earthy colors and prints, and natural materials like cotton, linen, and leather. Bohemian fashion was also associated with anti-establishment values and a rejection of mainstream society.
Hippie Fashion
Hippie fashion was another popular style of the 1960s, characterized by a more casual and laid-back aesthetic. This style was inspired by the counterculture movement and its ideals of peace, love, and harmony. Clothing featured bold prints, fringed accents, and a mix of natural and synthetic fabrics. Accessories like headbands, floppy hats, and beaded jewelry were also popular.
Top Designers of the 1960s
Mary Quant
Mary Quant was a British fashion designer who played a major role in the mod fashion movement of the 1960s. She is best known for popularizing the mini skirt and hot pants, which became staples of mod fashion. Quant also designed colorful, patterned dresses and accessories like tights and go-go boots. Her designs were playful, youthful, and reflected the energy and optimism of the decade.
Paco Rabanne
Paco Rabanne was a Spanish fashion designer who rose to prominence in the 1960s with his futuristic, space age designs. He made use of unconventional materials like metal, plastic, and chains to create his unique fashions. Rabanne's designs were bold, sculptural and highly influential in shaping the look of the decade.
Yves Saint Laurent
Yves Saint Laurent was a French fashion designer who epitomized the chic, sophisticated style of 1960s Paris. He was known for his tailored, elegant clothing and his use of bold, bright colors. Saint Laurent introduced the smoking jacket, which became a staple of his brand, and also pioneered the concept of designer ready-to-wear, making high fashion more accessible to a wider audience.
Clothing Buying Tips
When shopping for 1960s fashion, there are a few things to keep in mind. First, focus on the silhouette of the era, which emphasized clean lines and A-line shapes. Look for shift dresses, A-line skirts, and knee-length coats. Second, pay attention to color and pattern. Bold, bright colors and graphic prints are key features of 1960s fashion. Finally, consider the designer of the garment. The top designers of the 1960s, like Mary Quant, Paco Rabanne and Yves Saint Laurent all had distinctive styles that embodied the energy and spirit of the decade. While clothing from these designers may be more expensive, it is worth investing in for their historical and aesthetic value.
Conclusion
The 1960s was a decade of great change and revolution in society and fashion. This was a decade that broke free from the old ways and made room for new ideas and creative designs. The fashion of this era remains influential and relevant today, with many designers and consumers continuing to draw inspiration from the bold colors and innovative styles of the 1960s. Whether you are a fan of mod fashion, bohemian style, or hippie vibes, the 1960s has something for everyone. Remember to keep these guidelines in mind when shopping for vintage clothing from this era, and you'll be sure to find a piece that embodies the spirit of the Swinging Sixties.