The 30 best evil eye jewelry brands in 2026

Swarovski, Lucky Brand and Betsey Johnson lead our ranking of 30 evil eye jewelry brands.

Ranked by brand visibility · How we rank · Report a mistake

  1. 1

    Swarovski

    swarovski.com

    Accessories and craftworks have become a part of our daily attire. Well-shaped and carved jewelry pieces are part of the modern fashion style. That's why Swarovski is providing accessories and jewelry pieces that fit your wardrobe choices. Along with the Pointiage method, beading and prong settings are the other usual methodologies that make the crystals more suitable to wear, with an exquisite sparkle and glamor attached to them.

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  2. 2

    Lucky Brand

    luckybrand.com

    Lucky Brand is such a fun name for any brand or company. This brand was established back in 1990. The history began when they started making vintage jeans in Los Angeles. They wanted to give true character and texture to the jeans. Who likes to wear the same old boring jeans at all times? Lucky Brand tried to make it fun, and they took matters into their own hands. Now they sell all kinds of cloth ware and accessories to their customers.

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  3. 3

    Betsey Johnson

    betseyjohnson.com

    Betsey Johnson is where all the fun begins. The company has been rocking the fashion industry with its style and original ideas since 1960. The brand follows a one-of-a-kind vision that separates one from one thing from the other. The items of clothing and accessories that are found at the site are unique and authentic. The quirky design of the outfit makes you stand apart in the crowd. If you are a bold and loud person in fashion, this is the place for you.

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Ranks 4 to 30

  1. 4

    PANDORA

    PANDORA is a brand designed for women so that they can express their personality to the world. Jewelry can be such a fine thing. They can show you the entire story of someone wearing the jewelry. The brand was formulated in the year the millennia. They celebrate the color and pattern woven into life's fabric. PANDORA works the charm on the beauty. This box will not unveil several curses and diseases, but it will bring treasures to you!

    Brands like PANDORA

  2. 5

    ALEX AND ANI

    Jewelry designed by ALEX AND ANI is intended to let you express your individuality. Each item of jewelry they produce by hand is charged with good vibrations. Millions of people worldwide wear the brand since it has evolved into a worldwide lifestyle brand. ALEX AND ANI is a lifestyle, not simply a company. They are dedicated to making wearable works of art that are significant, encourage unique expression, and provide the wearer a sense of self-assurance throughout their journey.

    Brands like ALEX AND ANI

  3. 6

    Ringly

    Ringly is a wearable technology company that combines best-class technology with fashion. Their objective is to make it simple for you to live a healthy lifestyle. Ringly intelligent rings and bracelets enable women to live a healthier, more balanced lifestyle. With the help of their device, you can operate your smartphone, track your activities and even check your heartbeat rate. According to them, technology must be used by humans for good.

    Brands like Ringly

  4. 7

    Anthropologie

    When your closet deserves an upgrade, Anthropologie is here to get its prime collection of jewelry and apparel. It also brings you the home décor renaissance by imbibing the anthro living among its clients and customers. Just like its aesthetic website, the brand also stimulates artiness in everyday living by making minor changes in the space you dwell. You can curate your gifts and shop for beauty and wellness products online in cute packaging. Make Anthropologie your lifestyle!

    Brands like Anthropologie

  5. 8

    Rachel Zoe

    At Rachel Joe, you get not only a unique collection of clothes and accessories but also complete outfit guides and fantastic styling suggestions. The Curated sets come with jewelry and help you to create the perfect look. Rachel Joe’s beauty and skincare collection are safe for the skin, while the Cozy Edit range includes classy and chic headbands and hats. The Parrish LA Noble and the Walter Baker series take your fashion game to a different level.

    Brands like Rachel Zoe

  6. 9

    Argento Vivo

    Argento Vivo, meaning "silver alive," is a New York-based jewelry company specializing in affordable statement pieces inspired by travel and architecture. The brand houses a stunning silver and gold-plated collection,...

    Brands like Argento Vivo

  7. 10

    Joan Boyce

    A titan in the jewelry industry, Joan Boyce's collection depicts her dynamic personality through her stunning, oversized-yet-wearable jewelry. Having been a part of the industry for over 50 years, she...

    Brands like Joan Boyce

  8. 11

    Shamballa

    Larry Sands founded Shamballa Eyewear back in the day. Shamballa Eyewear focuses on crafting unique eyewear inspired by the ancient traditions of yoga and meditation. The craftsmanship of the products...

    Brands like Shamballa

  9. 12

    Kendra Scott

    Kendra Scott is a 20-year-old jewelry designer with a wide spectrum of artisans working together. They have some unique, high-quality goods with fashionable colors, shapes, materials, and meaning; they believe...

    Brands like Kendra Scott

  10. 13

    Joan Rivers

    The Joan Rivers Classics Collection was developed to give women of all ages durable, inexpensive clothes. The brand includes a comprehensive assortment of the best luxury items for the whole...

    Brands like Joan Rivers

  11. 14

    Marlyn Schiff

    Jewelry is the absolute love of every woman, and when the collection is as graceful as Marlyn Schiff's, shopping cannot be resisted. With a post backing, the metal beaded hoop...

    Brands like Marlyn Schiff

  12. 15

    Rebecca Minkoff

    Rebecca Minkoff is a top-class fashion label with a fun twist that offers many bags, clothes, and accessories. Rebecca Minkoff's assortment of accessible luxury handbags, accessories, and outerwear bridges the...

    Brands like Rebecca Minkoff

  13. 16

    House of Harlow

    Nicole Richie, an actress, created the House of Harlow 1960 lifestyle brand. House of Harlow 1960 evolved from a jewelry business to include eyewear, swimsuits, home fragrance, and cosmetics. It...

    Brands like House of Harlow

  14. 17

    Alchemy Gothic

    Alchemy Gothic is a brand that sells gothic, fantasy, and alternative clothes, jewelry, homeware, and gifts. From pendants to coffin boxes, hooded cloaks to spell vials, their online shop has...

    Brands like Alchemy Gothic

  15. 18

    Harley-Davidson

    In 1903, four young men began a fierce social blaze that would spread over topographies and ages from a humble shed in Milwaukee, Wisconsin. Their inventiveness for what was conceivable...

    Brands like Harley-Davidson

  16. 19

    Alexander McQueen

    Alexander McQueen is a distinguished British fashion business known for its iconic designs, great craftsmanship, and greater partnerships. Founded in 1992 by designer Alexander McQueen, the company is now led...

    Brands like Alexander McQueen

  17. 20

    Dorothy Perkins

    Dorothy Perkins is a synonym for stylishness. The specialty of the brand is their selection of denim wears and jeans is immensely genuine and fascinating. Dorothy Perkins does not only...

    Brands like Dorothy Perkins

  18. 21

    Claire’s

    Claires is a leading seller of luxurious and premium jewelry pieces and accessories like bags and hair ties. They also carry toys and tech items in their catalog. Their jewelry...

    Brands like Claire’s

  19. 22

    UNOde50

    UNOde50 is the best brand that is both unique and distinctive in its approach and revolutionary in the world of jewelry. Its creations are created with a fresh viewpoint to...

    Brands like UNOde50

  20. 23

    Rivka Friedman

    Rivka Friedman has an intense appreciation of fine craftsmanship, design, and form. Her travels inspire her jewelry line, and her designs have both bold and delicate styles. The Rivka Friedman...

    Brands like Rivka Friedman

  21. 24

    Origami Owl

    The origami owl Brand Collective will provide you with the finest goods, companies, and services in one spot. They have worked with some of the most successful firms in their...

    Brands like Origami Owl

  22. 25

    Bottega Veneta

    Finding genuine, good, quality leather products that don't put a hole in your wallet can be hard in today's world. Bottega Veneta sells quality products, but it is also conscious...

    Brands like Bottega Veneta

  23. 26

    Chan Luu

    Your accessories define who you are. Are you a collector or a scavenger? With the handcrafted love of united nations recognized designer Chan Luu who promotes the natural refinement of...

    Brands like Chan Luu

  24. 27

    Juicy Couture

    Juicy Couture is the go-to place for all things luxurious. From garments to accessories, they are your one-stop store for opulent and glamorous fashion and lifestyle items. From music festivals...

    Brands like Juicy Couture

  25. 28

    Macy's

    Macy's is a highly established fashion and homeware brand known for its quality products. For more than 160 years, the company has offered products that beautifully portray America's culture and...

    Brands like Macy's

  26. 29

    Tory Burch

    Tory Burch is a renowned brand name after and founded by the American fashion designer herself. She designs each accessory and apparel with a personal touch of her sensibility in...

    Brands like Tory Burch

  27. 30

    Pura Vida

    Puravida was started in the summer of 2010 by two college graduates, Griffin Thall and Paul Goodman. They traveled to Costa Rica for its stunning sunsets, great surfing, and lovely...

    Brands like Pura Vida

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Evil Eye Jewelry Buying Guide

Evil eye jewelry is a type of accessory that has been worn for centuries to ward off evil spirits and protect the wearer from harm. It is believed that the evil eye is a symbol of bad luck and negativity that can be cast upon a person, causing a range of misfortunes. Evil eye jewelry is believed to have the power to repel the effects of the evil eye and protect the person wearing it. If you are considering buying evil eye jewelry, there are a few things you should know to make an informed purchase.

Understanding the Evil Eye

The evil eye is a superstition that is prevalent in many cultures around the world, particularly in the Mediterranean and Middle Eastern regions. The idea behind the evil eye is that a person's gaze can have negative energy and cause harm to the person or object in view. The evil eye is believed to cause misfortune, sickness, and even death in some cases.

The symbol of the evil eye is often depicted as a blue or green eye, representing the power of the heavens and the ability to see through obstacles. The eye is surrounded by a darker blue or black circle, representing the power to absorb negative energy and protect the wearer from harm.

Types of Evil Eye Jewelry

Evil eye jewelry comes in a variety of styles, materials, and designs. Some popular types of evil eye jewelry include:

  • Evil eye bracelets
  • Evil eye necklaces
  • Evil eye earrings
  • Evil eye rings
  • Evil eye anklets

Evil eye jewelry can be made from a variety of materials, including gold, silver, brass, and beads. The eye itself can be made from a range of materials as well, including glass, enamel, and semi-precious stones.

Choosing Evil Eye Jewelry

When selecting evil eye jewelry, there are a few things to consider:

Metal

The metal used in the jewelry can affect its durability and appearance. Gold and silver are popular choices for their durability and luster. Brass is also a good choice for its affordability and unique appearance. When selecting metal, it is important to consider the quality and purity of the metal, as well as any allergic reactions the wearer may have.

Stones

The stones used in evil eye jewelry can add color and vibrancy to the piece. Semi-precious stones such as turquoise, lapis lazuli, and amethyst are popular choices. It is important to consider the quality of the stones, as well as their color and clarity.

Design

Evil eye jewelry comes in a variety of designs, from simple and understated to bold and elaborate. When selecting a design, it is important to consider the wearer's personal style and preferences, as well as the occasion for which the jewelry will be worn.

Size

The size of the jewelry can affect its comfort and wearability. Bracelets and anklets should be sized to fit comfortably on the wrist or ankle. Necklaces and earrings should be sized to fit the wearer's neck and ears, respectively.

Caring for Evil Eye Jewelry

To maintain the beauty and durability of evil eye jewelry, it is important to care for it properly. Here are a few tips:

Store properly

When not in use, evil eye jewelry should be stored in a dry, cool place. Jewelry boxes and pouches can help protect the pieces from scratches and damage.

Avoid exposure to water and chemicals

Evil eye jewelry should be kept away from water and chemicals, such as perfumes and lotions. These substances can cause discoloration and damage to the metal and stones.

Clean regularly

To keep the jewelry looking its best, it should be cleaned regularly with a soft, damp cloth. For a deeper clean, a mild detergent can be used.

Where to Buy Evil Eye Jewelry

Evil eye jewelry can be found at a variety of retailers, including jewelry stores, boutiques, and online retailers. When shopping for evil eye jewelry, it is important to choose a reputable retailer that offers high-quality pieces at a fair price. Look for retailers with positive customer reviews and a wide selection of styles and designs.

In Conclusion

Evil eye jewelry is a powerful symbol of protection and good luck that has been worn for centuries. When selecting evil eye jewelry, it is important to consider the metal, stones, design, and size of the piece. To care for evil eye jewelry, it should be stored properly, kept away from water and chemicals, and cleaned regularly. With the right selection and care, evil eye jewelry can be a beautiful and meaningful addition to any jewelry collection.