The 20 best micro car brands
Funrise, Mattel and Hasbro lead our ranking of 20 micro car brands. Compare what each brand makes, visit its official site, or shop it online.
Micro Car brands, ranked
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1
Funrise
Pocket-sized metal cars from the late 1980s and early 1990s, often sold as unopened multi-car sets.
Top products: Micro Action Magnifiers
Website: funrise.com |Brands like Funrise
Popularity 10.0/10
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2
Mattel
Hot Wheels cars, the 1968 Mattel line with flame decals and wide-body tires, are the brand's signature die-cast cars in this category.
Top products: Micro Drifters· Micro Machines Armored Fort Knox
Website: shop.mattel.com |Brands like Mattel
Popularity 8.8/10
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3
Hasbro
Micro Machines playsets and tiny vehicles, the classic small-scale racing toy line.
Top products: Micro Machines Super Trackers· Micro Machines Construction
Website: hasbropulse.com |Brands like Hasbro
Popularity 8.3/10
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4
TOMY
Tomica die-cast cars from Japan, a line popular with young collectors and track fans.
Top products: Tomica Pocket Cars· Micro Pullback Racer
Website: us.tomy.com |Brands like TOMY
Popularity 5.8/10
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5
Jada Toys
Hollywood Rides line in 1:24 and 1:32 scale with opening doors and rubber tires, from film franchises.
Top products: Nano Hollywood Rides· Heavy Metal
Website: jadatoysinc.com |Brands like Jada Toys
Popularity 5.3/10
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6
Playmates Toys
Vehicles such as the Turtle Van and Shell Cycle, built around its Teenage Mutant Ninja Turtles figures and playsets.
Website: playmatestoys.com |Brands like Playmates Toys
Popularity 5.0/10
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7
Battat
Battat has produced toys for children since its founding, and its lines include dolls, stuffed animals, and wooden toys. The brand's girls' dolls and plush toys are aimed at pretend play. Its products often target early childhood education and imaginative play.
Website: battatco.com |Brands like Battat
Popularity 4.0/10
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8
Jazwares
Minecraft and Roblox figures with matching vehicles, plus Jurassic World and Fortnite playsets for younger fans.
Website: jazwares.com |Brands like Jazwares
Popularity 3.9/10
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9
WELLY
Pull-back and die-cast cars at good value, sold in many scales and car types.
Website: wellydiecast.com |Brands like WELLY
Popularity 3.9/10
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10
Action
Action is about the movement of life and the dynamic quality that life encapsulates. All kinds of lifestyle items can be found at the store. You can find doormats to shirts on their website. The varied range of products can...
Website: action.com |Brands like Action
Popularity 3.7/10
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11
Majorette
French toy car maker with solid metal vehicles, including trucks and construction models.
Website: majorette.com |Brands like Majorette
Popularity 3.1/10
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12
Maisto
Affordable die-cast scale models of road cars in several sizes.
Website: maisto.com |Brands like Maisto
Popularity 2.5/10
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13
Spin Master
Toronto-based Spin Master makes toys and games for children, including Paw Patrol figures, vehicles, and monster truck toys. Its board games sit alongside the character-based lines. The company also develops digital games for young audiences.
Website: spinmaster.com |Brands like Spin Master
Popularity 1.9/10
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14
IXO
Die-cast models including military vehicles and playsets, usually in smaller collector scales.
Website: ixoamerica.com |Brands like IXO
Popularity 1.8/10
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15
WIKING
Small German model cars focused on post-war vehicles, in a compact scale for layouts.
Website: wiking.de |Brands like WIKING
Popularity 1.7/10
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16
NOREV
Zinc alloy scale models, fully assembled and painted, made in France near Lyon.
Website: norev.com |Brands like NOREV
Popularity 1.7/10
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17
Dickie
Toy vehicles with working features based on real-life situations, built for play.
Website: dickietoys.com |Brands like Dickie
Popularity 1.6/10
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18
BMW
Do not let BMW's current reputation fool you. It may be one of the hottest brands of cars worldwide, but it had a tumultuous journey getting up to that point. However, that has allowed it to value quality and deeply...
Website: bmwusa.com |Brands like BMW
Popularity 1.5/10
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19
M2 Machines
Detailed 1:64 die-cast models, mainly American muscle cars aimed at collectors.
Website: m2machines.com |Brands like M2 Machines
Popularity 1.4/10
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20
Oxford Diecast
British die-cast models in popular scales, including buses and railway pieces.
Website: oxforddiecast.co.uk |Brands like Oxford Diecast
Popularity 1.1/10
Official websites and social accounts
| Brand | Website | X / Twitter | YouTube | ||
|---|---|---|---|---|---|
| Funrise | funrise.com | /FunriseToys | funrisetoys | @funrise_toys | FunriseToys |
| Mattel | shop.mattel.com | – | – | – | – |
| Hasbro | hasbropulse.com | /hasbropulse | hasbropulse | – | – |
| TOMY | us.tomy.com | /tomy.toy | tomy_toy | @tomy_toy | – |
| Jada Toys | jadatoysinc.com | /JadaToys | jadatoys | @jadaclub | jadatoys2day |
| Playmates Toys | playmatestoys.com | /TMNTPlay | tmntplay | @playmatestoys | TMNTToys |
| Battat | battatco.com | – | – | – | – |
| Jazwares | jazwares.com | – | – | – | – |
| WELLY | wellydiecast.com | – | – | – | – |
| Action | action.com | – | – | – | – |