The 30 best smokey eye brands
NYX, Technic and W7 lead our ranking of 30 smokey eye brands. Compare what each brand makes, visit its official site, or shop it online.
Smokey Eye brands, ranked
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1
NYX
NYX is one of the budding professional make-up brands across the globe. The brand supports and vocalizes self-expression and boldness. Originating from Los Angeles, NYX has cruelty-free and 100% vegan products that last longer than usual make-up. Use their expert formulas and ace the basic cosmetic glow by getting all creative with your looks. They also support equality for all, thus, believing in the dynamic world revolutionizing to inclusivity. Have you explored their classics yet? Their Butter Gloss is worth a try.
Website: nyxcosmetics.com |Brands like NYX
Popularity 10.0/10
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2
Technic
The Technic brand provides a variety of items that are intended to enhance your natural attractiveness. Their idea is straightforward: perfect skin made simple. To make their award-winning products tailored to suit all skin types, they employ the best quality ingredients, including natural and organic extracts. They meticulously choose the finest ingredients from across the world and combine them in their UK labs to develop new products that are both top-of-the-line and reasonably priced. They think that cosmetics should be enjoyable, simple, and affordable. Choose Technic and prepare for beautiful, glowing skin.
Website: techniccosmetics.com |Brands like Technic
Popularity 9.0/10
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3
W7
Professionals created the W7 Brand to care for every aspect of your natural skin and all your cosmetic requirements. It offers premium goods at cost-effective prices that are affordable for everyone. It provides a wide variety of items, including eye shadow palettes, eyeliners, and lipsticks. They offer all you need to help you define your eyes for any occasion, whether you're searching for a whole eye palette or an eyeliner. Since the items have undergone dermatological testing, they are risk-free. So, use W7 products to enhance your natural attractiveness.
Website: w7makeup.com |Brands like W7
Popularity 8.9/10
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4
COVERGIRL
Every day, right now, COVERGIRL makes you feel gorgeous. Discover beauty styles tailored to you, simple to apply, and constantly on-trend. They also carry your favorite items, such as foundation and mascara, eye shadow palettes, and lipstick. And, as usual, their goods perform admirably, allowing you to be your most attractive self. This makeup gives you a flawless appearance. Don't forget to use their exciting eye, lip, and nail products to add color to your cheeks, lips, and eyes. Check out their new TruBlend foundation for a beautiful complexion that lasts the whole day.
Website: covergirl.com |Brands like COVERGIRL
Popularity 8.5/10
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5
Maybelline New York
Looking bold and beautiful is something that every person wants. They also try products that are available in the market in different names to be so. Maybelline New York stands out from this crowd in all manners. With its exquisite product line-up, the company reaches its users by providing them the most authentic and unique set of items that enhance their looks and make them glow. Their favorite items are colossal mascara, eyeliners, and gloss.
Website: maybelline.com |Brands like Maybelline New York
Popularity 7.5/10
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6
Max Factor
Max Factor is a cosmetic company dedicated to making you look your best daily. You can be sure to get the proper hue for your skin tone and create the perfect appearance for every occasion with a wide choice of items, including foundation, mascara, lipstick, and eyeshadows. Its mission is to be a global leader in the glamour industry, inspiring women through beauty and assisting them in reaching their most significant potential. Their expertise in color, quality, and innovation has propelled them to the top of the cosmetics industry.
Website: maxfactor.com |Brands like Max Factor
Popularity 6.2/10
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7
Doucce
Doucce's purpose is to assist clients in expressing their uniqueness by creating makeup products that provide the ultimate experience and flexibility to personalize. Doucce, named after the French term for delicate and exquisite, was developed to allow women and artists to express their individuality. Their products come in several high fashion shades, and they are easy to work with, which makes them perfect for makeup artists and celebrities attending red carpet events.
Website: doucce.com |Brands like Doucce
Popularity 5.9/10
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8
NYC
A community in NYC called Burning Man puts on activities that motivate and encourage individuals to improve their life and the world around them. Annual Burning Man festivities occur in Black Rock City, Nevada, a temporary settlement. This extraordinary event features art cars, theme camps, mutant vehicles, planned concerts, and more, drawing 70,000 people worldwide. For a week-long celebration with art installations and numerous events, thousands of people from all over the world will congregate in this temporary city this year.
Website: burningman.nyc |Brands like NYC
Popularity 5.6/10
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9
Almay
Almay was established in 1931 and has offered the best-quality, chemical-free cosmetics to ladies. This is the cosmetics brand that caters to those with sensitive skin. It has a large selection of items designed to be soft on the skin....
Website: almay.com |Brands like Almay
Popularity 5.6/10
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10
Huda Beauty
Huda Beauty is a beauty company that makes women feel attractive and at ease. They have liquid lipsticks, lip pencils, eyeshadow palettes, and complexion products in their line. Kayali vanilla perfume by them is a masterpiece of polished and nurtured...
Website: hudabeauty.com |Brands like Huda Beauty
Popularity 4.6/10
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11
Okalan
Okalan brings you the perfect cosmetics for your face, lips, and eyes. Its products are sure to give you a radiant look that will make you confident and leave your skin glowing without compromising quality and efficiency. With a promise...
Website: okalanusa.com |Brands like Okalan
Popularity 4.4/10
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12
Bobbi Brown
The only objective of the makeup line Bobbi Brown is to enhance one's inherent attractiveness. You may feel confident in showcasing your beauty thanks to the selection of products and colors that have been made specifically to complement Indian skin...
Website: bobbibrowncosmetics.com |Brands like Bobbi Brown
Popularity 3.9/10
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13
Younique
Younique is a cosmetic business and a society of people who believe in sharing their love of beauty. They are a global brand that promotes an individual's self, originality, and soul. Younique aims to use premium-quality goods to elevate, empower,...
Website: youniqueproducts.com |Brands like Younique
Popularity 3.8/10
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14
MUA Make Up Academy
MUA is your one-stop-shop for any makeup, cosmetics, and beauty product. They offer a wide range of 100% vegan and cruelty-free products - from eye shadow palettes to nail stickers, you can find everything you need in one place. They...
Website: muastore.co.uk |Brands like MUA Make Up Academy
Popularity 3.8/10
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15
Laura Geller
Laura Geller is a skincare line that enhances your natural glow. They are dedicated to assisting you in becoming your most beautiful self: the version of yourself who radiates joy, confidence, and natural beauty from the inside. Laura Geller is...
Website: laurageller.com |Brands like Laura Geller
Popularity 3.6/10
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16
L.A. COLORS
L. A COLORS brings a pop of color into the dull and monotonous life. It is a cosmetics brand that plays with bright pigments. They are committed to providing their customers with a broad color palette and not only the...
Website: lacolors.com |Brands like L.A. COLORS
Popularity 3.6/10
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17
wet n wild
Wet n Wild is all about providing cosmetics at a low cost. What began as a tiny firm in the late 1960s has grown into one of America's largest makers and dealers of mass cosmetics. They are a firm dedicated...
Website: wetnwildbeauty.com |Brands like wet n wild
Popularity 3.4/10
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18
Makeup Revolution
Makeup Revolution is an online beauty destination for beauty enthusiasts. They are dedicated to offering their clients more extraordinary items at low rates in various colorful and on-trend colors. They aim to make it simple for you to browse for...
Website: revolutionbeauty.com |Brands like Makeup Revolution
Popularity 3.4/10
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19
Catrice
Catrice, a cosmetic brand, is the Max Factor of today. With their innovative products, you have the flexibility to play around and experiment, thanks to their premium ingredients and innovative formulae. Makeup, nail care, body and face care, and hair...
Website: catricecosmetics.com |Brands like Catrice
Popularity 3.1/10
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20
Bourjois
Bourjois, a French beauty company with more than 170 years of history, is recognized as the top skincare expert in the world of cosmetics and makeup. The product collection includes BB creams and foundations, eye shadows, lipsticks, lip glosses, concealers,...
Website: bourjois.com |Brands like Bourjois
Popularity 3.0/10
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21
GOSH
GOSH COPENHAGEN has a diverse product line, including cosmetics, perfumes, haircare, skincare, body care, and pharmaceuticals. With over years of experience in the industry and a strong focus on research and development, they aim to be at the forefront of...
Website: goshcopenhagen.com |Brands like GOSH
Popularity 3.0/10
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22
Hard Candy
Hardy Candy is a cosmetics manufacturer. They also have foundations, blushes, bronzers, eye shadow palettes, lipsticks, and other cosmetics. Every woman desires to seem attractive, assertive, and confident; to achieve this, you must use cosmetic items that bring out the...
Website: hardcandy.com |Brands like Hard Candy
Popularity 2.8/10
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23
BH Cosmetics
B.H. Cosmetics, established in Los Angeles, is a pioneer in color cosmetics with worldwide distribution through e-commerce sites and stores. They aim to allow all cosmetics fans to express themselves with amazing looks by ensuring quality goods at reasonable costs....
Website: bhcosmetics.com |Brands like BH Cosmetics
Popularity 2.8/10
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24
Yves Saint Laurent
Japanese stationery and makeup are the two most loved elements worldwide. Various brands are dealing with Japanese stationery, but very few with makeup. One of the most famous Japanese makeup brands is Yves Saint Laurent. Its primary vision is to...
Website: yslb.jp |Brands like Yves Saint Laurent
Popularity 2.7/10
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25
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26
Deborah
Deborah Cosmetics is a cosmetics and beauty product firm. The company's commitment to developing the best cosmetics and its family heritage and enthusiasm for innovation has resulted in a range of top goods at reasonable pricing. They blend Italian style...
Website: deborahmilano.com |Brands like Deborah
Popularity 2.7/10
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27
Mally
Do you also love cosmetics and skincare? Mally carries everything you need to keep your skin healthy and shining. Mally offers cosmetics for the face, eyes, and lips. Wedding day touch kit, every color shadow stick, and poreless face defender...
Website: mally.com |Brands like Mally
Popularity 2.7/10
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28
Pretty Vulgar
Makeup has always gained so much attention from females, and following the same, Pretty Vulgar has put forth the make collection encompassing everything needed to accentuate your beauty. For the face, the undercover concealer and setting power provided flawless complexion,...
Website: prettyvulgar.com |Brands like Pretty Vulgar
Popularity 2.7/10
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29
Burberry
Burberry is a luxury brand from the UK and has had a significant presence in the fashion industry for over a century. They make premium and designer clothing and accessories for men and women and use some of the most...
Website: us.burberry.com |Brands like Burberry
Popularity 2.5/10
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30
Soap & Glory
Soap & Glory produces some of their favorite products that help them look and feel great daily. They provide something for everyone with their selection of body, hair, skincare, and anti-aging needs. The company offers a range of revolutionary bath,...
Website: soapandglory.com |Brands like Soap & Glory
Popularity 2.5/10
Official websites and social accounts
| Brand | Website | X / Twitter | YouTube | ||
|---|---|---|---|---|---|
| NYX | nyxcosmetics.com | /nyxcosmetics | nyxcosmetics | @nyxcosmetics | – |
| Technic | techniccosmetics.com | /Techniccosmetics | technic_cosmetics | @techniccosmetic | – |
| W7 | w7makeup.com | /W7makeup | w7makeupuk | @W7makeup | – |
| COVERGIRL | covergirl.com | – | covergirl | @covergirl | CoverGirl |
| Maybelline New York | maybelline.com | /maybelline | maybelline | @maybelline | maybellinenewyork |
| Max Factor | maxfactor.com | /MaxFactorUK | maxfactor | @MaxfactorUK | MaxfactorUK |
| Doucce | doucce.com | /Doucce | doucceofficial | @DoucceOfficial | DoucceCosmetics |
| NYC | burningman.nyc | – | – | – | – |
| Almay | almay.com | /almay | almay | @almaycosmetics | – |
| Huda Beauty | hudabeauty.com | /hudabeauty | hudabeauty | – | hudaheidik |
Smokey Eye Buying Guide
The smokey eye look is a popular makeup technique that is both dramatic and striking. It involves blending dark colors like black, grey or brown shades with lighter, shimmery hues to create a smokey effect around the eyes. Whether you're an expert in makeup artistry or just starting out, achieving the perfect smokey eye look can be a challenge without the right products. In this guide, we'll go over some of the top products to help you achieve the perfect smokey eye look.
1. Eyeshadow Palettes
The first step to achieving a smokey eye look is to choose the right eyeshadow palette. Look for palettes that contain different shades of black, grey, and brown, as well as some shimmery colors like gold, silver, or bronze. Some popular eyeshadow palettes for smokey eye looks include:
- Urban Decay Naked Smoky Palette
- Tarte Tartelette In Bloom Clay Eyeshadow Palette
- Morphe 35O2 Second Nature Eyeshadow Palette
- Huda Beauty The New Nude Eyeshadow Palette
- Natasha Denona Glam Eyeshadow Palette
Each of these palettes has its own unique combination of colors and textures that can help you achieve a perfect smokey eye. When choosing an eyeshadow palette, consider the colors that would work best with your skin tone and eye color. Neutral shades tend to work well with most complexions while reddish and orangish tones can flatter green, blue or hazel eyes.
2. Eyeliners
Eyeliners are an essential component of the smokey eye look. They are used to highlight your eyes and create more depth and definition. Black, grey, and brown shades are the most common for smokey eyes, but you can also experiment with colored eyeliners like green, blue or purple. Here are some popular eyeliners for creating a smokey eye look:
- Bobbi Brown Long-Wear Gel Eyeliner in Black Ink
- Sephora Collection Retractable Waterproof Eyeliner in Matte Black
- NYX Professional Makeup Vivid Brights Liner in Vivid Sapphire
- Urban Decay 24/7 Glide-On Eye Pencil in Perversion
- Stila Stay All Day Waterproof Liquid Eye Liner in Intense Black
Gel and liquid eyeliners tend to offer the best longevity and precision, although they can be trickier to apply. Pencil eyeliners are easier to use, but they may be prone to smudging and fading. Choose an eyeliner that works best for your skill level and preferences.
3. Mascara
Mascara is another important aspect of the smokey eye look. It helps create volume and length in your lashes and make your eyes look more alluring. Black or brown mascara is the most common option for smokey eyes, although you can add more drama by choosing colored formulas like navy or burgundy. Some of the best mascaras for smokey eyes include:
- Too Faced Better Than Sex Mascara in Blackest Black
- Tarte Lights, Camera, Lashes 4-in-1 Mascara in Black
- L'Oreal Paris Voluminous Lash Paradise Mascara in Blackest Black
- Maybelline New York The Falsies Lash Lift Mascara in Blackest Black
- Covergirl Lashblast Volume Mascara in Very Black
When choosing a mascara for your smokey eye look, consider the kind of finish you want. Some formulas offer a natural, fluttery look while others add more volume and length. Waterproof mascaras are ideal if you're planning on wearing your makeup for a long period or if you expect sweating, crying or other situations that could smudge your mascara.
4. Brushes and Tools
Investing in the right brushes and tools is essential for creating the perfect smokey eye look. Here are some essential tools you'll need when applying your makeup:
- Eyeshadow brush - A flat, pointed brush that helps you apply and blend eyeshadow on your eyelids. Look for a soft, densely packed brush with natural bristles.
- Crease brush - A round, tapered brush used to apply eyeshadow on your crease for definition. Choose a lighter, fluffier brush for a more diffused look.
- Pencil brush - A small brush with tapered bristles that allows you to smudge eyeliner and eyeshadow along your lash line for added drama.
- Blending brush - A soft, fluffy brush that helps you blend eyeshadow for a seamless transition between colors.
- Eyelash curler - Used to curl your lashes and add more lift and length to your mascara.
Brushes with synthetic bristles can be less expensive and easier to clean, but they may not offer the same level of precision as natural hair bristles. It's worth investing in a high-quality set of brushes for your makeup routine to achieve professional results.
5. Eyeshadow Primer
Eyeshadow primers are another important product for creating a long-lasting, crease-free smokey eye look. These products are designed to even out your skin tone and create a smooth, matte base for your eyeshadow. They can also help your eyeshadow stay put for hours without smudging or fading. Some popular eyeshadow primers for smokey eyes include:
- Urban Decay Eyeshadow Primer Potion in Original
- NARS Smudgeproof Eyeshadow Base in Light
- Tarte Shape Tape 12-Hour Eye Primer Stick in Light Medium
- NYX Professional Makeup Proof It! Waterproof Eye Shadow Primer
- Too Faced Shadow Insurance Anti-Crease Eye Shadow Primer
Apply your eyeshadow primer before your eyeshadow to make sure your look lasts all day and night long. A little goes a long way with an eyeshadow primer, so use only a pea-sized amount for both lids.
Conclusion
With the right products and tools, you can achieve a stunning smokey eye look no matter your skill level. Invest in high-quality eyeshadow palettes and eyeliners, and take the time to practice blending to create a seamless transition between colors. Don't forget to curl your lashes and apply mascara to create a captivating final look. With a little patience and creativity, you can master the art of the smokey eye and turn heads wherever you go!
