The 28 best lash primer brands
COVERGIRL, Too Faced and Maybelline New York lead our ranking of 28 lash primer brands. Compare what each brand makes, visit its official site, or shop it online.
Lash Primer brands, ranked
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1
COVERGIRL
Drugstore pick whose Lash Blast primers are sold as pairs with its mascaras at a low price.
Top products: Lash Blast Amplify Primer· Exhibitionist Eyelash Primer
Website: covergirl.com |Brands like COVERGIRL
Popularity 10.0/10
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2
Too Faced
Prestige-leaning brand whose mini primer pairs well with its Better Than Sex mascara and comes in travel sizes.
Top products: F*replay Mini Lash Primer
Website: toofaced.com |Brands like Too Faced
Popularity 7.4/10
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3
Maybelline New York
Mass-market brand with a broad drugstore range, so its primers are easy to find and cheap to replace.
Website: maybelline.com |Brands like Maybelline New York
Popularity 6.9/10
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4
Younique
Direct-sales brand whose Moodstruck Epic primer is a tubing formula sold in full and travel sizes.
Top products: Moodstruck Epic Lash Primer
Website: youniqueproducts.com |Brands like Younique
Popularity 6.0/10
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5
SeneGence
Long-running brand whose LashSense mascara system includes a primer and a volume formula.
Top products: Under Sense Lash Primer Builder
Website: senegence.com |Brands like SeneGence
Popularity 5.0/10
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6
Mary Kay
Sold mainly through independent consultants, its lash primer is a light, quick-drying base worn under mascara.
Top products: Lash Primer
Website: marykay.com |Brands like Mary Kay
Popularity 4.9/10
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7
essence
Cruelty-free budget brand whose Volume Booster primer is a white base worn under mascara.
Top products: Volume Booster Lash Primer· Lash Princess Mascara Primer
Website: essence.eu |Brands like essence
Popularity 4.9/10
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8
tarte
Tubing-style primers that sit under mascara are its specialty, including Tartelette and Opening Act.
Top products: Tartelette Tubing Lash Primer· Opening Act Volume Boosting Lash Primer
Website: tartecosmetics.com |Brands like tarte
Popularity 4.6/10
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9
M·A·C
MAC champions self-expression while encouraging creativity and is one of India's most echoed beauty and cosmetics brands. The brand strives to create ethical products on the skin, meaning they are consciously made. MAC x Stranger Things series of make-up explores...
Website: maccosmetics.com |Brands like M·A·C
Popularity 3.9/10
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10
blinc
Its white and curling tube primers help mascara stay put, each sold in its own version.
Top products: White Lash Primer· Curling Tubing Lash Primer
Website: blincinc.com |Brands like blinc
Popularity 3.6/10
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11
RevitaLash
Redefining the hair growth industry, RevitaLash has established its products to be among the best quality hair growth products on the market. With lash growth serums that not just help in growing out your lashes but also can curl them...
Website: revitalash.com |Brands like RevitaLash
Popularity 3.4/10
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12
Etude House
Etude was taking roots back in 1985. Etude has gained a lot of experience over the years and continues to grow. The joy of playing with the different colors and making discoveries about your beauty is undescribable. Etude is for...
Popularity 3.3/10
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13
Max Factor
Max Factor's primers sit beside its False Lash Effect mascaras, so the two are easy to pick up together.
Website: maxfactor.com |Brands like Max Factor
Popularity 3.1/10
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14
Milk Makeup
Vegan brand whose Kush primers are named after strains and come in full and mini sizes.
Top products: Kush Lash Primer· Kush Mini Lash Primer
Website: milkmakeup.com |Brands like Milk Makeup
Popularity 2.8/10
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15
NYX
NYX's lash primers are sold alongside its large eyeliner and shadow range, so a full eye look is easy to build.
Website: nyxcosmetics.com |Brands like NYX
Popularity 2.8/10
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16
Canmake
Can make is a Japan-based beauty brand. The collection includes a huge variety of items for base makeup, lips, nails, cheeks, and eyes for people with different skin tones. The official webpage even provides a category for makeup tutorials for...
Website: canmake.com |Brands like Canmake
Popularity 2.7/10
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17
IT Cosmetics
Who does not love their skin? But is doing makeup enough? IT Cosmetics aims to provide solutions for most skin-related issues and is known for encouraging women across the globe. It supplies clinically tested, top-notch, suitable skincare and makeup products....
Top products: TIGHTLINE Full Lash Length Primer
Website: itcosmetics.com |Brands like IT Cosmetics
Popularity 2.6/10
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18
Pacifica
Pacifica sells vegan, cruelty-free skincare and fragrance as a clean beauty brand. Its lineup includes perfumes, moisturizing lotion, mineral sunscreen and a face foam wash. The range covers both face care and fragrance, with the brand describing its formulas in...
Top products: Vegan Collagen Lash Serum Primer
Website: pacificabeauty.com |Brands like Pacifica
Popularity 2.5/10
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19
wet n wild
Wet n Wild is all about providing cosmetics at a low cost. What began as a tiny firm in the late 1960s has grown into one of America's largest makers and dealers of mass cosmetics. They are a firm dedicated...
Website: wetnwildbeauty.com |Brands like wet n wild
Popularity 2.5/10
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20
Smashbox
Smashbox cosmetic products were designed to inspire and let you experiment with your distinctive style. Every product they make starts with an idea scribbled on a cocktail napkin in their Photo Studio or on set with a famous client. Professional...
Top products: Photo Finish Lash Primer
Website: smashbox.com |Brands like Smashbox
Popularity 2.3/10
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21
Morphe
Morphe sells professional makeup brushes, eyeshadow palettes and glitter products used by makeup artists on set and at live events. The company was formed in Los Angeles in 2008. Its shade ranges cover many colours and tints.
Top products: The Big Prime Lash Primer
Website: morphe.com |Brands like Morphe
Popularity 2.3/10
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22
ELF
ELF sells drugstore cosmetics, with affordable makeup and skincare for the eyes and face. Its range includes makeup brushes, black eyeliner, primers and lip products in several finishes. The brand is cruelty-free and sold in stores and online.
Website: elfcosmetics.com |Brands like ELF
Popularity 2.0/10
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23
Physicians Formula
Physician's Formula is dedicated to gathering all kinds of natural and organic ingredients to incorporate into their products. Physician's Formula is making cosmetics and skincare products for their customers. They make sure that the only products they use are safe...
Top products: Eye Booster Lash-Enhancing 2-in-1 Eyeliner Serum
Website: physiciansformula.com |Brands like Physicians Formula
Popularity 2.0/10
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24
Stila
Stila's purpose is to encourage women to express themselves through cosmetics. Stile is derived from the Italian word stile, which means style or design. A team makes Stila's products of famous makeup artists with the fashion industry in mind. They...
Website: stilacosmetics.com |Brands like Stila
Popularity 1.9/10
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25
Hard Candy
Hardy Candy is a cosmetics manufacturer. They also have foundations, blushes, bronzers, eye shadow palettes, lipsticks, and other cosmetics. Every woman desires to seem attractive, assertive, and confident; to achieve this, you must use cosmetic items that bring out the...
Top products: 1000 Lashes Fiberized Lash Primer
Website: hardcandy.com |Brands like Hard Candy
Popularity 1.9/10
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26
Kanebo
Kanebo Cosmetics is a personal care product manufacturing company based in Minato-ku, Tokyo, Japan. They formulate beauty and makeup products that will allow us to feel the skin we want. Their product category includes skincare items, makeup products, and virtual...
Website: kanebo-global.com |Brands like Kanebo
Popularity 1.9/10
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27
Revlon
Revlon grew from a nail enamel company into a color cosmetics brand. Its lipsticks, face makeup and eyeshadows come in many shades for everyday wear and special occasions. The brand's roots in bold, classic reds still shape much of its...
Website: revlon.com |Brands like Revlon
Popularity 1.9/10
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28
RefectoCil
If you are looking for dashing choices in the hairdressing and makeup category, then RefectoCil might be your rescue. RefectoCil, a world-famous cosmetic brand that functions under G.W. Cosmetics, specializes in eyebrow and eyelash hair dyes. These waterproof and smudge-proof...
Website: refectocil.at |Brands like RefectoCil
Popularity 1.9/10
Official websites and social accounts
| Brand | Website | X / Twitter | YouTube | ||
|---|---|---|---|---|---|
| COVERGIRL | covergirl.com | – | covergirl | @covergirl | CoverGirl |
| Too Faced | toofaced.com | /toofaced | toofaced | @TooFaced | toofacedcosmetics |
| Maybelline New York | maybelline.com | /maybelline | maybelline | @maybelline | maybellinenewyork |
| Younique | youniqueproducts.com | – | – | – | – |
| SeneGence | senegence.com | /SeneGence | senegenceinternational | @SeneGence_Intl | SenegenceMedia |
| Mary Kay | marykay.com | /MaryKay | marykayus | @MaryKay | – |
| essence | essence.eu | /essence.cosmetic | essence_cosmetics | @essence_DE | essencecosmetics |
| tarte | tartecosmetics.com | /tarte-cosmetics | tartecosmetics | @tartecosmetics | tartecosmetics |
| M·A·C | maccosmetics.com | /MACcosmetics | maccosmetics | @MACcosmetics | MACcosmetics |
| blinc | blincinc.com | /Blinc | blincinc | @blinc | blincinc |