The 30 best eyebrow pencil brands

  • 30 brands ranked
  • Ranked by brand visibility

Maybelline New York, NYX and Rimmel lead our ranking of 30 eyebrow pencil brands. Compare what each brand makes, visit its official site, or shop it online.

Eyebrow Pencil brands, ranked

TSCentral is reader-supported: we may earn a commission when you shop through links on this page. It does not affect the ranking.

  1. 1

    Maybelline New York

    Looking bold and beautiful is something that every person wants. They also try products that are available in the market in different names to be so. Maybelline New York stands out from this crowd in all manners. With its exquisite product line-up, the company reaches its users by providing them the most authentic and unique set of items that enhance their looks and make them glow. Their favorite items are colossal mascara, eyeliners, and gloss.

    Popularity 10.0/10

  2. 2

    NYX

    NYX is one of the budding professional make-up brands across the globe. The brand supports and vocalizes self-expression and boldness. Originating from Los Angeles, NYX has cruelty-free and 100% vegan products that last longer than usual make-up. Use their expert formulas and ace the basic cosmetic glow by getting all creative with your looks. They also support equality for all, thus, believing in the dynamic world revolutionizing to inclusivity. Have you explored their classics yet? Their Butter Gloss is worth a try.

    Popularity 9.5/10

  3. 3

    Rimmel

    Rimmel London, one of the most renowned cosmetics brands, continues its legacy of inspiring people to bold self-expression through its products. Get the trendy jazzy look you desire using Rimmel London’s long-lasting make-up! Can’t find the right shade of foundation? The website has an inbuilt finder that lets you find your match. Give yourself a glowing fake tan with their water-resistant self-tanning products. Browse through 100% vegan-free products online called Kind and Free.

    Popularity 5.9/10

  4. 4

    Etude House

    Etude was taking roots back in 1985. Etude has gained a lot of experience over the years and continues to grow. The joy of playing with the different colors and making discoveries about your beauty is undescribable. Etude is for people who like to care about their looks and makeup. They have a vast collection of lip balms and eyeshadows, among other things in the inventory. You can browse to check it out. Etude has an impressive range.

    Popularity 5.7/10

  5. 5

    IT Cosmetics

    Who does not love their skin? But is doing makeup enough? IT Cosmetics aims to provide solutions for most skin-related issues and is known for encouraging women across the globe. It supplies clinically tested, top-notch, suitable skincare and makeup products. Moreover, it offers different gift sets and beauty tips to its consumers. The goods under this label include makeup for the face, lips, eyes, and brows; makeup brushes, creams, toner, makeup remover, moisturizer, etc.

    Popularity 4.8/10

  6. 6

    COVERGIRL

    Every day, right now, COVERGIRL makes you feel gorgeous. Discover beauty styles tailored to you, simple to apply, and constantly on-trend. They also carry your favorite items, such as foundation and mascara, eye shadow palettes, and lipstick. And, as usual, their goods perform admirably, allowing you to be your most attractive self. This makeup gives you a flawless appearance. Don't forget to use their exciting eye, lip, and nail products to add color to your cheeks, lips, and eyes. Check out their new TruBlend foundation for a beautiful complexion that lasts the whole day.

    Popularity 4.3/10

  7. 7

    Anastasia Beverly Hills

    Anastasia Beverly Hills offers unique, great-performance products that encourage a healthy lifestyle, influenced by the ancient Greek notion of balance. Each product is designed with beauty fans in mind, from their skincare line to groundbreaking makeup brushes and equipment. Anastasia Beverly Hills cosmetics are meant to give the appearance of being exquisite, natural, and sculpted. Discover a full line of award-winning cosmetics and skincare essentials, including fan favorites like the Contour Kit, Brow Wiz, and Liquid Lipstick.

    Popularity 4.2/10

  8. 8

    PHOERA

    PHOERA is a cosmetics brand that is committed to making high-quality makeup products. They have everything from matte to creamy concealers to the bright red lip tint you have always wanted. They have a diverse range, so everyone with various skin tones can avail themselves and use their products. The products are made out of high-end formulas that have been researched in the lab. PHOERA does not make you choose between quality and creativity but mix them in their products.

    Popularity 3.9/10

  9. 9

    Innisfree

    The Innisfree brand sells various skin care items, including face, body, and cosmetics. For the creation of superior products suitable for all skin types, the company lays a strong emphasis on natural ingredients. The business also engages in several initiatives...

    Popularity 3.6/10

  10. 10

    ELF

    Elf is a renowned drugstore cosmetic brand known for its high-quality and affordable makeup and skincare products. They carry a range of makeup items for the eyes and face, and their tools are also good quality. The company's primers and...

    Popularity 3.6/10

  11. 11

    LAVAL

    Laval is a skincare and makeup brand that provides products of high quality to meet the needs of all women of all ages. From anti-aging creams to concealers, Laval Cosmetics has it all. For the last 30 years, Laval Cosmetics...

    Popularity 3.4/10

  12. 12

    Shiseido

    Shiseido’s creed is to stand out from the pack. Founder Arinobu Fukuhara had carved a path for himself when he set up a district pharmacy in Ginza. It was Japan’s first taste of Western-inspired pharmaceuticals. With more customers queueing outside...

    Popularity 3.4/10

  13. 13

    MUA Make Up Academy

    MUA is your one-stop-shop for any makeup, cosmetics, and beauty product. They offer a wide range of 100% vegan and cruelty-free products - from eye shadow palettes to nail stickers, you can find everything you need in one place. They...

    Popularity 3.2/10

  14. 14

    Ardell

    Ardell is a well-known manufacturer of fake lashes and other beauty items. Their fake eyelashes complement your natural attractiveness and make you stand out in a crowd. They are simple to apply, comfy to wear, always stylish, and reasonably priced....

    Popularity 3.2/10

  15. 15

    Max Factor

    Max Factor is a cosmetic company dedicated to making you look your best daily. You can be sure to get the proper hue for your skin tone and create the perfect appearance for every occasion with a wide choice of...

    Popularity 3.2/10

  16. 16

    Technic

    The Technic brand provides a variety of items that are intended to enhance your natural attractiveness. Their idea is straightforward: perfect skin made simple. To make their award-winning products tailored to suit all skin types, they employ the best quality...

    Popularity 3.2/10

  17. 17

    Saffron

    Saffron is a cosmetics company that sells makeup, perfumes, and skincare items. They have an excellent choice of the most recent colors, styles, and patterns that are quality tested and reasonably priced. Their saffron's extensive blusher color delivers a natural...

    Popularity 3.0/10

  18. 18

    Missha

    For over 20 years, Missha has been a dependable brand in skincare and cosmetics. They offer great-end, creative cosmetics at reasonable costs. Through their official websites, eBay shops, and a small number of approved retailers, their items are available in...

    Popularity 3.0/10

  19. 19

    W7

    Professionals created the W7 Brand to care for every aspect of your natural skin and all your cosmetic requirements. It offers premium goods at cost-effective prices that are affordable for everyone. It provides a wide variety of items, including eye...

    Popularity 3.0/10

  20. 20

    KIKO MILANO

    KIKO MILANO is a well-known makeup and beauty brand that manufactures all kinds of makeup products. With more than 1400 high-quality makeup and beauty products, this Italian brand is famous among makeup lovers. The brand plays with many colors and...

    Popularity 2.9/10

  21. 21

    wet n wild

    Wet n Wild is all about providing cosmetics at a low cost. What began as a tiny firm in the late 1960s has grown into one of America's largest makers and dealers of mass cosmetics. They are a firm dedicated...

    Popularity 2.9/10

  22. 22

    Shu Uemura

    Shu Uemura is a cosmetic company range that specializes in makeup and skincare. All the products are made with the finest ingredients. Good materials ensure that the cosmetic range can sit well on your skin and cause no irritation. A...

    Popularity 2.9/10

  23. 23

    Nicka K New York

    Nicka K is constantly innovating to provide a comprehensive selection of high-performance, world-class cosmetics, and skincare. They blend international cosmetic technology with a deep awareness of women's requirements to provide clients with a holistic beauty experience with products that are...

    Popularity 2.6/10

  24. 24

    Bourjois

    Bourjois, a French beauty company with more than 170 years of history, is recognized as the top skincare expert in the world of cosmetics and makeup. The product collection includes BB creams and foundations, eye shadows, lipsticks, lip glosses, concealers,...

    Popularity 2.6/10

  25. 25

    ybf

    ybf has the intuitive understanding of today’s modern girlfriend. Shop products with some of the most advanced ingredients and technology available today!

    Popularity 2.4/10

  26. 26

    The Face Shop

    The Face Shop is a cosmetic brand that offers greater cosmetics made with natural materials so that everyone may enjoy nature's beauty. Skincare, cosmetics, body care, and hair care products for individuals, from youth to grownups, are part of The...

    Popularity 2.4/10

  27. 27

    WUNDER2

    Your brows define your face, highlight your main features, and give you the exhilarating persona that everyone is mesmerized over. With WUNDERBROW, you can avail yourself of the best brow products that highlight your brows and put them out in...

    Popularity 2.4/10

  28. 28

    Excel

    Excel Medicine is a medical practice specializing in preventative health care. They can tackle the root causes of disease rather than just its symptoms by emphasizing prevention. Through natural, specialized treatment regimens that are made to match each patient's individual...

    Popularity 2.3/10

  29. 29

    PUPA

    PUPA is a skincare company that provides more awesome, effective, and natural products. They believe in being honest with their consumers and their goods, which is why they do not manufacture their products with dangerous chemicals or fake additions. It...

    Popularity 2.2/10

  30. 30

    Catrice

    Catrice, a cosmetic brand, is the Max Factor of today. With their innovative products, you have the flexibility to play around and experiment, thanks to their premium ingredients and innovative formulae. Makeup, nail care, body and face care, and hair...

    Popularity 2.2/10

Eyebrow Pencil Buying Guide

When it comes to eyebrows, it’s important to pick the right tool to help you create the perfect shape and shade. Eyebrow pencils are a popular choice for filling in sparse areas or shaping your natural arch. But with so many options available, it can be overwhelming to choose the right one for your needs. That’s why we’ve put together this eyebrow pencil buying guide to help you make an informed decision.

Types of Eyebrow Pencils

Before diving into specific products, it’s important to understand the different types of eyebrow pencils available on the market. The main options are:

  • Traditional Wax Pencils
  • Retractable Pencils
  • Micro Pencils

Traditional Wax Pencils

These are the standard eyebrow pencils that have been around for a long time. They’re made with a wax formula and come in different shades and diameters. Typically, they need to be sharpened with a traditional pencil sharpener. These pencils are known for being long-lasting and providing good coverage.

Retractable Pencils

Retractable pencils have a twisting mechanism that pushes the product up from the pencil. They’re popular because they don’t require sharpening and are easy to use on-the-go. However, they do tend to have a softer formula, so they may need to be reapplied more frequently.

Micro Pencils

Micro pencils are a relatively new addition to the eyebrow pencil world. They’re designed with a very fine tip that allows for precision application of the product. These are perfect for creating ultra-fine hairlike strokes and shaping natural-looking brows. They’re also retractable and great for travel.

Factors to Consider When Choosing an Eyebrow Pencil

When it comes to choosing an eyebrow pencil that will work best for you, there are a few important factors to consider:

Color

The color of your eyebrow pencil is arguably the most important factor to consider. You’ll want to choose a color that closely matches your natural brow color for a natural-looking finish. If you have dark hair, you’ll want to choose a shade that’s one to two shades lighter than your hair color. If you have light hair, choose a shade that’s one to two shades darker than your hair color. It’s always better to go lighter and build up to the desired shade than to go too dark and have to start over.

Formula

There are a variety of formulas available with eyebrow pencils. Some pencils are wax-based, while others are powder or gel-based. Some formulas are also waterproof, which is a great option for humid climates or long days. Consider your skin type when choosing the formula. Those with oily skin may want to avoid wax-based formulas that can slide off throughout the day. Those with dry skin may want to opt for a softer, creamier formula.

Texture

The texture of the eyebrow pencil can make all the difference in allowing for a smooth and natural application. Look for pencils that have a thin, fine tip to make it easier to create natural-looking strokes. You’ll also want a texture that’s not too hard or too soft, so it’s easy to apply without dragging or smudging.

Longevity

If you’re someone who needs your makeup to last all day without touch-ups, consider the longevity of the pencil you choose. Some pencils are more long-lasting than others due to their formula, so look for pencils that are advertised as long-wear or waterproof formulas.

Top Eyebrow Pencils

Now that you know the different types of eyebrow pencils and what to look for when buying one, here are some of our top picks to help you make a decision:

1. Anastasia Beverly Hills Brow Wiz

The Anastasia Beverly Hills Brow Wiz is a cult-favorite for a reason. This ultra-fine retractable pencil provides a natural-looking finish and is perfect for creating hairlike strokes. It comes in a range of shades to match any hair color and also has a spooley brush on the other end for blending.

2. Benefit Cosmetics Precisely, My Brow Pencil

The Benefit Cosmetics Precisely, My Brow Pencil is another fan favorite. It has a thin, twist-up tip that makes it easy to create natural-looking brows. It also has a spoolie brush on the other end for blending. Plus, the waterproof formula ensures that your brows stay put all day.

3. NYX Professional Makeup Micro Brow Pencil

The NYX Professional Makeup Micro Brow Pencil is perfect for anyone who wants to create natural-looking brows without breaking the bank. The tiny tip allows for precise application, and the formula is long-lasting and smudge-proof. Plus, with a range of shades, there’s an option for everyone.

4. Maybelline Total Temptation Eyebrow Definer Pencil

The Maybelline Total Temptation Eyebrow Definer Pencil is a great option for those who prefer a softer, more natural-looking brow. The formula is creamy and easy to apply, and the tapered tip makes it easy to shape and define brows. Plus, it also has a spoolie brush on the other end for blending.

5. E.l.f. Cosmetics Instant Lift Brow Pencil

The E.l.f. Cosmetics Instant Lift Brow Pencil is a budget-friendly option that doesn’t skimp on quality. The triangular tip makes it easy to create natural-looking strokes, and the formula is long-lasting and smudge-proof. It also comes with a handy built-in sharpener.

Conclusion

Choosing the right eyebrow pencil can make all the difference in creating a polished and put-together look. With so many options available, it's important to consider the formula, texture, and shade that will work best for your needs. Whether you prefer a wax pencil, retractable pencil, or micro pencil, there’s an option out there that will work for you. We hope this guide has helped make your decision a little easier.