The 30 best eyebrow powder brands
NYX, Maybelline New York and Kat Von D lead our ranking of 30 eyebrow powder brands. Compare what each brand makes, visit its official site, or shop it online.
Eyebrow Powder brands, ranked
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1
NYX
NYX is one of the budding professional make-up brands across the globe. The brand supports and vocalizes self-expression and boldness. Originating from Los Angeles, NYX has cruelty-free and 100% vegan products that last longer than usual make-up. Use their expert formulas and ace the basic cosmetic glow by getting all creative with your looks. They also support equality for all, thus, believing in the dynamic world revolutionizing to inclusivity. Have you explored their classics yet? Their Butter Gloss is worth a try.
Website: nyxcosmetics.com |Brands like NYX
Popularity 10.0/10
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2
Maybelline New York
Looking bold and beautiful is something that every person wants. They also try products that are available in the market in different names to be so. Maybelline New York stands out from this crowd in all manners. With its exquisite product line-up, the company reaches its users by providing them the most authentic and unique set of items that enhance their looks and make them glow. Their favorite items are colossal mascara, eyeliners, and gloss.
Website: maybelline.com |Brands like Maybelline New York
Popularity 7.7/10
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3
Kat Von D
Kat Von D is a pop singer and creator with a goth-inspired lifestyle. The talented tattoo artist has displayed her unique skills through several Hollywood celebrities. Her music is the extended medium for self-expression and developed for niche listeners who feel heard and seen through the songs and albums. The multi-rounded star presents her distinctively styled shoe collection in colors, patterns, and moods. She has been the cover girl of widely circulated, popular fashion magazines.
Website: katvond.com |Brands like Kat Von D
Popularity 6.0/10
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4
Delia
Delia Cosmetics is an expert and a leader in creating suitable, tested formulas for skin and hair care. These products are purely organic and carefully researched before it is sold. They have a 20-year-long legacy in creating the most dependable formulas. Their products are dermatologically tested and proven safe. Even though all their products are top-notch, their eyebrow range has been the most successful.
Website: delia.pl |Brands like Delia
Popularity 5.9/10
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5
ELF
Elf is a renowned drugstore cosmetic brand known for its high-quality and affordable makeup and skincare products. They carry a range of makeup items for the eyes and face, and their tools are also good quality. The company's primers and lip products are well-loved and come in multiple finishes and colors. They are also a cruelty-free brand, and their products can be found worldwide in beauty stores and online.
Website: elfcosmetics.com |Brands like ELF
Popularity 5.6/10
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6
Technic
The Technic brand provides a variety of items that are intended to enhance your natural attractiveness. Their idea is straightforward: perfect skin made simple. To make their award-winning products tailored to suit all skin types, they employ the best quality ingredients, including natural and organic extracts. They meticulously choose the finest ingredients from across the world and combine them in their UK labs to develop new products that are both top-of-the-line and reasonably priced. They think that cosmetics should be enjoyable, simple, and affordable. Choose Technic and prepare for beautiful, glowing skin.
Website: techniccosmetics.com |Brands like Technic
Popularity 4.7/10
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7
Rimmel
Rimmel London, one of the most renowned cosmetics brands, continues its legacy of inspiring people to bold self-expression through its products. Get the trendy jazzy look you desire using Rimmel London’s long-lasting make-up! Can’t find the right shade of foundation? The website has an inbuilt finder that lets you find your match. Give yourself a glowing fake tan with their water-resistant self-tanning products. Browse through 100% vegan-free products online called Kind and Free.
Website: rimmellondon.com |Brands like Rimmel
Popularity 4.5/10
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8
COVERGIRL
Every day, right now, COVERGIRL makes you feel gorgeous. Discover beauty styles tailored to you, simple to apply, and constantly on-trend. They also carry your favorite items, such as foundation and mascara, eye shadow palettes, and lipstick. And, as usual, their goods perform admirably, allowing you to be your most attractive self. This makeup gives you a flawless appearance. Don't forget to use their exciting eye, lip, and nail products to add color to your cheeks, lips, and eyes. Check out their new TruBlend foundation for a beautiful complexion that lasts the whole day.
Website: covergirl.com |Brands like COVERGIRL
Popularity 4.4/10
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9
Shiseido
Shiseido’s creed is to stand out from the pack. Founder Arinobu Fukuhara had carved a path for himself when he set up a district pharmacy in Ginza. It was Japan’s first taste of Western-inspired pharmaceuticals. With more customers queueing outside...
Website: shiseido.co.uk |Brands like Shiseido
Popularity 4.2/10
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10
Excel
Excel Medicine is a medical practice specializing in preventative health care. They can tackle the root causes of disease rather than just its symptoms by emphasizing prevention. Through natural, specialized treatment regimens that are made to match each patient's individual...
Website: excelmedicine.com |Brands like Excel
Popularity 4.1/10
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11
Anastasia Beverly Hills
Anastasia Beverly Hills offers unique, great-performance products that encourage a healthy lifestyle, influenced by the ancient Greek notion of balance. Each product is designed with beauty fans in mind, from their skincare line to groundbreaking makeup brushes and equipment. Anastasia...
Website: anastasiabeverlyhills.com |Brands like Anastasia Beverly Hills
Popularity 3.7/10
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12
theBalm
By listening to the company's name, theBalm, we can guess that it is a lip balm brand. But, it is a complete beauty brand that promises to provide paraben-free, cruelty-free, and talc-free cosmetics. They produce effective anti-aging products and makeup...
Website: thebalm.com |Brands like theBalm
Popularity 3.0/10
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13
Billion Dollar Brows
Brows give definition to every woman's face. It is essential that when doing makeup, the brows should be perfectly groomed and looked after. Billion Dollar Brows is here to help you do that. They have a wide selection of brow...
Website: billiondollarbeauty.com |Brands like Billion Dollar Brows
Popularity 2.7/10
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14
W7
Professionals created the W7 Brand to care for every aspect of your natural skin and all your cosmetic requirements. It offers premium goods at cost-effective prices that are affordable for everyone. It provides a wide variety of items, including eye...
Website: w7makeup.com |Brands like W7
Popularity 2.6/10
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15
Soap & Glory
Soap & Glory produces some of their favorite products that help them look and feel great daily. They provide something for everyone with their selection of body, hair, skincare, and anti-aging needs. The company offers a range of revolutionary bath,...
Website: soapandglory.com |Brands like Soap & Glory
Popularity 2.1/10
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16
BISSÚ
Bissú is an international supplier of everyday make-up goods that ships to the US, Canada, and Europe. It is a Mexican beauty brand committed to the affordable provision of quality make-up. The company provides multiple varieties of highly-pigmented cosmetics available...
Website: bissuusa.com |Brands like BISSÚ
Popularity 2.1/10
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17
KleanColor
KleanColor is a company that shouts boldness and vibrant colors. They are a cosmetic brand that offers affordable cosmetics for people of all ages. If you want to stand out and turn heads in a crowd, then this company's color...
Website: kleancolor.com |Brands like KleanColor
Popularity 2.1/10
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18
Sleek MakeUP
Sleek Cosmetic is a dynamic, award-winning makeup company that empowers women in their makeup bags and society. They think that no matter how you live your life, you can be included, acknowledged, and loved the way you want. Their goal...
Website: sleekmakeup.com |Brands like Sleek MakeUP
Popularity 2.1/10
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19
Smith & Cult
Smith and Cult believe the idea of perfection leads to sameness, which is boring. Hence, their brand loves the idea of being authentic and rough around the edges, to be your own dynamic self. Keeping these ideals in mind, they...
Website: smithandcult.com |Brands like Smith & Cult
Popularity 2.0/10
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20
Rude
Rude is a cosmetic brand established in 2016 and situated in the middle of Los Angeles, California. The brand has many quirky cosmetics collections to offer the customers. It provides high quality products at a comfortable price range. It has...
Website: rudecosmetics.com |Brands like Rude
Popularity 1.9/10
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21
bareMinerals
Bare Minerals is a widely known and loved cosmetic brand that makes clean makeup products to enhance the beauty of people. Their makeup is made from quality ingredients and does not harm the skin. The company is also cruelty-free, and...
Website: bareminerals.com |Brands like bareMinerals
Popularity 1.9/10
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22
PHOERA
PHOERA is a cosmetics brand that is committed to making high-quality makeup products. They have everything from matte to creamy concealers to the bright red lip tint you have always wanted. They have a diverse range, so everyone with various...
Website: phoera-cosmetics.com |Brands like PHOERA
Popularity 1.9/10
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23
Salon System
With a selection of award-winning products for lash, nail, and wax treatments, Salon System is an industry leader in the professional beauty and salon sector. Salon System is a must-have companion for any beauty business. Their professional products and solutions...
Website: salonsystem.com |Brands like Salon System
Popularity 1.8/10
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24
Urban Decay
Urban Decay is a cosmetics firm that sells more fantastic makeup to customers who desire long-lasting goods. They aim to develop creative and problem-solving cosmetics with the excellent color payoff, exceptional blend-ability, and long-lasting effects. They feel that makeup is...
Website: urbandecay.com |Brands like Urban Decay
Popularity 1.8/10
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25
Canmake
Can make is a Japan-based beauty brand. The collection includes a huge variety of items for base makeup, lips, nails, cheeks, and eyes for people with different skin tones. The official webpage even provides a category for makeup tutorials for...
Website: canmake.com |Brands like Canmake
Popularity 1.8/10
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26
Kodi Professional
Kodi is a one-stop destination for cosmetics and beauty. This store has been serving for years in the beauty and cosmetics market. It is a store based in Kyiv, Ukraine, where various brands like Komilfo, Oxxi, etc., and popular cosmetic...
Website: kodi.pro |Brands like Kodi Professional
Popularity 1.8/10
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27
WunderBrow
Though started only in 2015, WunderBrow's brow products have already become the best performing brow product globally. This gives a glimpse into the dedication and hard work WunderBrow puts into each of its products. The brand also offers beauty products...
Website: wunder2.com |Brands like WunderBrow
Popularity 1.8/10
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28
Smashbox
Smashbox cosmetic products were designed to inspire and let you experiment with your distinctive style. Every product they make starts with an idea scribbled on a cocktail napkin in their Photo Studio or on set with a famous client. Professional...
Website: m.smashbox.com |Brands like Smashbox
Popularity 1.7/10
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29
WUNDER2
Your brows define your face, highlight your main features, and give you the exhilarating persona that everyone is mesmerized over. With WUNDERBROW, you can avail yourself of the best brow products that highlight your brows and put them out in...
Website: wunder2.com |Brands like WUNDER2
Popularity 1.7/10
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30
IT Cosmetics
Who does not love their skin? But is doing makeup enough? IT Cosmetics aims to provide solutions for most skin-related issues and is known for encouraging women across the globe. It supplies clinically tested, top-notch, suitable skincare and makeup products....
Website: itcosmetics.com |Brands like IT Cosmetics
Popularity 1.7/10
Official websites and social accounts
| Brand | Website | X / Twitter | YouTube | ||
|---|---|---|---|---|---|
| NYX | nyxcosmetics.com | /nyxcosmetics | nyxcosmetics | @nyxcosmetics | – |
| Maybelline New York | maybelline.com | /maybelline | maybelline | @maybelline | maybellinenewyork |
| Kat Von D | katvond.com | – | – | – | – |
| Delia | delia.pl | /delia.cosmetics | delia_cosmetics_official | – | Delia Cosmetics |
| ELF | elfcosmetics.com | – | – | @elfcosmetics | – |
| Technic | techniccosmetics.com | /Techniccosmetics | technic_cosmetics | @techniccosmetic | – |
| Rimmel | rimmellondon.com | /rimmellondon | rimmellondonuki | @Rimmellondonuk | rimmellondon |
| COVERGIRL | covergirl.com | – | covergirl | @covergirl | CoverGirl |
| Shiseido | shiseido.co.uk | /shiseidoginzatokyo | shiseido | – | shiseido |
| Excel | excelmedicine.com | /excelmedicine | excelmedicine | – | – |
Eyebrow Powder Buying Guide
Having well-defined eyebrows instantly frames your face and can elevate your entire look. While eyebrow pencils can give you the appearance of fuller, shaped brows, eyebrow powders are becoming increasingly popular due to their natural finish and versatility.
But with so many options on the market, how do you know which eyebrow powder is right for you? This buying guide will break down the most important factors to consider when choosing an eyebrow powder.
Color
The most basic factor to consider when choosing an eyebrow powder is the color. You want to choose a shade that is close to your natural eyebrow color or one to two shades darker for a more dramatic look. If your hair is dyed a different color, match your eyebrows to your roots.
Many eyebrow powders come in a range of shades, from light blonde to deep brown, so there is a shade for everyone. Some brands even offer shades with warm or cool undertones to match different complexions.
Formulation
Eyebrow powders can come in a variety of formulations, each with their own pros and cons.
Pressed Powder
Pressed powders are the most common type of eyebrow powder. They come in a compact and are applied with an angled brush or applicator. Pressed powders provide more color payoff and are easy to apply. They also tend to be more long-lasting and water-resistant than loose powders.
Loose Powder
Loose powders come in a jar and are applied with a brush. They offer a more natural finish and are ideal for those with sparse eyebrows as they can be applied in layers for buildable coverage. However, loose powders can be messy and more difficult to apply than pressed powders. They also tend to have less staying power and can smudge or flake throughout the day.
Gel Powder
Gel powders are a newer formulation that combines the staying power of a gel with the ease of application of a powder. They come in a compact and are applied with an angled brush or included applicator. Gel powders offer a long-lasting, waterproof finish and are great for those with thick or unruly eyebrows. However, they can be difficult to apply and require more precision than other formulations.
Texture
The texture of an eyebrow powder can also impact the final look. Generally, there are two types of textures: matte and shimmery.
Matte
Matte eyebrow powders offer a natural finish and are ideal for everyday wear. They provide a soft look and can help fill in sparse areas while still looking natural.
Shimmery
Shimmery eyebrow powders are great for special occasions or for those who want a more dramatic look. They can add dimension to your eyebrows and draw attention to your eyes. However, shimmery powders can look over-the-top for everyday wear.
Application
While the formulation and texture of an eyebrow powder are important, application is just as crucial for achieving your desired look.
Brush Type
The brush you use to apply your eyebrow powder can impact the final results. Generally, there are two types of brushes: angled and spoolie.
Angled Brush
Angled brushes have a flat, angled tip that allows for precise application. They are ideal for filling in sparse areas and creating defined edges.
Spoolie Brush
Spoolie brushes have a small, cylindrical brush head that looks similar to a mascara wand. They are used to brush through your eyebrows before and after applying powder to help blend and soften harsh lines.
Technique
How you apply your eyebrow powder can also impact the final look. Generally, there are two techniques: filling and defining.
Filling
Filling involves lightly applying powder to the entire eyebrow, focusing on the areas with sparse hair. This technique is ideal for those who want a fuller, more natural look.
Defining
Defining involves applying powder to the edges of the eyebrows to create a more defined and polished look. This technique is ideal for those who want a more dramatic or stylized look.
Brand Reputation
When it comes to cosmetics, brand reputation can play a big role in the purchasing decision. Look for brands that have positive reviews and are trusted within the beauty community. You want to choose a brand that uses quality ingredients and has a strong commitment to customer satisfaction.
Price
Eyebrow powders can range in price from a few dollars to over $50. While more expensive powders may have better quality ingredients or come with more brushes and tools, there are also many affordable options that work just as well. Consider your budget when choosing an eyebrow powder, but don't sacrifice quality for a lower price.
Conclusion
Choosing the right eyebrow powder can make all the difference in achieving a polished and defined look. Consider the color, formulation, texture, application, brand reputation, and price when making your decision. With so many great options on the market, you're sure to find an eyebrow powder that works best for your needs and preferences.
